Aarki

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Sid Bhatt and the value of a second look

Before Aarki became RZR, Sid Bhatt helped build it around a small but consequential question: what makes an ad worth someone’s attention? His answer brought creative work, software and customer economics into the same room.

sid-bhatt · rzrRead →

Legend

Executive · Operator · Advisor

Nancy Roberts Is Making Ad Tech Speak Human

After years spent selling algorithms, retargeting and creative technology, RZR's chief marketing officer keeps returning to a stubbornly analog advantage: speak clearly, notice the person, and build the room you once needed.

nancy-roberts · rzrRead →