Company Profile · Fintech · New York
Meixin (MX) Global
The cross-border rails moving Asian wealth into global alternative investments - real estate debt, hedge funds, private equity and the infrastructure that holds it together.
The cross-border rails moving Asian wealth into global alternative investments - real estate debt, hedge funds, private equity and the infrastructure that holds it together.
In the summer of 2015, a 26-year-old ex-banker left a career at Bank of America Merrill Lynch and Greentech Capital Advisors to chase a gap almost nobody in Asian wealth wanted to name out loud: access. The world's most sought-after alternative investments - hedge funds, private equity, real estate debt - existed in abundance. Getting Asian wealth managers and their high-net-worth clients into them cleanly, compliantly and at scale did not. That gap became Meixin (MX) Global.
Co-founded in New York by Kevin (Shengxin) Diao, Sakura Zhang and Xiaowen Wu, the company set out to be neither a fund nor a broker in the traditional sense. It positioned itself as the connective layer - a tech-enabled platform sitting between asset providers on one side and wealth managers, advisors, private funds and family offices on the other.
The pitch was infrastructure, not invention. Meixin did not create the hedge funds or the private-debt deals. It built the shelf they sit on, the due-diligence process that vets them, and the custody and reporting systems that let a wealth manager in Shanghai hold a real-estate debt position underwritten in New York. Distribution, in the wealth business, tends to beat invention - and Meixin bet its whole thesis on being the rails rather than the train.
By the company's own accounting, that bet moved past $2 billion in assets under administration, with a product shelf spanning more than 1,600 investable items across asset types. This is the story of what it built, who it serves, and where it sits in a crowded market.
Meixin (MX) Global describes itself as a leading turnkey asset-management platform for the Greater China wealth ecosystem. In plain terms: it aggregates global assets and wraps them in the technology, compliance and servicing that a distributed network of advisors and institutions needs to actually put clients into them.
The platform gives Asian wealth managers - independent financial advisors, institutions, private funds and family offices - a curated menu of international alternative investments. That menu leans heavily on real assets and private markets, the categories where access has historically been hardest and where a trusted intermediary earns its keep.
Debt private-placement deals and preferred-equity positions in property, sourced in the U.S. and other developed markets.
Access to hedge funds and private equity funds otherwise gated to institutional allocators.
Private debt and a broader menu of alternative strategies for portfolio diversification.
Due-diligence support, custodial-platform integration and PCAOB-audited reporting for private-fund clients.
Rather than a single app, Meixin built distinct products for each participant in the wealth chain - a design choice that reflects how differently an asset provider, an advisor and an end investor each use the same underlying rails.
Software for asset providers to list, distribute and manage global investment products across the platform.
Mobile access for independent financial advisors to a diversified menu of global products and trading tools.
Team, client and distribution management built for wealth-management institutions.
A consolidated account letting end investors access and hold alternatives across asset types.
Meixin provides individual investors, wealth managers, private funds and family offices with a platform to invest in alternative investments across the globe.
Every family office wants global alternatives. Far fewer want the operational drag that comes with them - custody headaches, cross-border compliance, fragmented reporting, and the sheer effort of vetting managers on another continent. That friction is exactly what Meixin set out to absorb.
How it differs. The company's edge is not a flashy consumer app; it is integration. By wiring itself into custodial platforms, independent auditors and reporting systems, Meixin positioned itself as the neutral platform in the middle of asset providers, advisors and investors. Custody, for its private-fund clients, is handled under the U.S. Advisers Act with annual audits from an independent PCAOB-registered accountant - the unglamorous machinery that competitors cannot simply screenshot.
Bars indicative; Series A led by Korea Investment Partners. Series C amount not publicly disclosed. Sources: GlobeNewswire, Tracxn, PitchBook, Crunchbase.
The model. Meixin operates a B2B and B2B2C platform, monetizing the flow of assets across its infrastructure through product distribution, technology and platform services, advisory support, and custody or administration fees. It sits structurally in the middle - a position that is lonely but valuable, because whoever owns the connective layer captures value from every product that crosses it.
The market. The Greater China wealth market grew faster than its infrastructure, and Meixin built for that mismatch. It competes with turnkey asset-management and wealth-infrastructure players - names like FIS, Fidelity Investments, S&P Global, iCapital and Envestnet - as well as regional cross-border platforms. Its differentiator is focus: global product access engineered specifically for Asian high-net-worth demand, delivered through a stack purpose-built for that corridor.
Kevin Diao, Sakura Zhang and Xiaowen Wu launch in New York to bridge global alternatives and Asian wealth demand.
Raises roughly $1.75M led by Taoshi Capital, with Plum Ventures and Bertelsmann Asia Investments participating.
Kevin Diao named to Forbes 30 Under 30 Asia; company closes a $5M+ Series A led by Korea Investment Partners.
Rolls out its four-app stack - SmartAsset, iTrade, teamkit and iTrade OneAccount - across the wealth ecosystem.
Reports a Series C round led by BitRock Capital as assets under administration scale past $2 billion.
Ex-Bank of America Merrill Lynch and Greentech Capital Advisors. Co-founded Meixin at 26; named to Forbes 30 Under 30 Asia 2017.
Co-founding partner, part of the founding team that launched the platform in 2015.
Co-founding partner, part of the founding team that launched the platform in 2015.
MX Global is the leading turnkey asset-management platform in Greater China, providing global assets and tech-enabled infrastructure to all participants in the wealth-management ecosystem.
The company's HQ sits at 552 Broadway, in the heart of New York's SoHo neighborhood.
MX Global has reported offices across seven cities, from New York and Seattle to Beijing, Shanghai and Hong Kong.
CEO Kevin Diao was just 26 when he co-founded the company in 2015.
The product menu has spanned insurance, real estate, public and private funds, immigration projects and direct securities.
It operates a cross-border, tech-enabled platform that gives Asian wealth managers, advisors, private funds and family offices curated access to global alternative investments, along with due-diligence, custody and reporting services.
It was founded in 2015 in New York by Kevin (Shengxin) Diao, Sakura Zhang and Xiaowen Wu. Diao serves as CEO.
Real estate debt and preferred equity, hedge funds, private equity funds, private debt and other alternatives, alongside products such as insurance and public funds.
Public reporting shows a seed round (~$1.75M, 2016), a $5M+ Series A led by Korea Investment Partners (2017), and an undisclosed Series C led by BitRock Capital (2019).
Its headquarters is at 552 Broadway in New York, with reported offices across cities including San Francisco, Seattle, Beijing, Shanghai, Chengdu and Hong Kong.
Watch / interviews: no official Meixin (MX) Global YouTube channel or product-demo video was located in public sources at time of writing.
Contact: kevin.diao@meixinfinance.com · +1 917-410-6668 · 552 Broadway, New York, NY 10012