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Healthcare Highways builds high-performance provider networks in Frisco, Texas 12,000+ primary care physicians  •  69,000+ specialists  •  3,000+ facilities Employers can save up to 25% with a curated network model HCH TrueChoice targets 15-20% premium savings for groups of 15-125 Founded 2010 by Michael G. Wilson • 40+ years in healthcare Certified a Great Place to Work
Company Profile  /  Healthcare • Provider Networks

Healthcare Highways

A Texas network company betting that curated, local, high-performance networks can lower the cost of care - without asking employers to hand the keys to a national carrier.

Frisco, Texas  •  Founded 2010  •  ~110 people
Healthcare Highways logo
THE MARK - The Healthcare Highways logo, photographed against the company's signature navy. HQ sits at One Cowboys Way, inside The Star.
Headquarters
Frisco, TX
Founded
2010
Category
Provider Networks
Team
~110
Est. Revenue
~$43.4M
01

What Healthcare Highways Does

Most companies fighting healthcare costs sell insurance. Healthcare Highways sells the network underneath it. Founded in 2010, the Frisco company builds and operates curated medical provider networks - collections of hospitals, physicians, and specialists chosen for quality and efficiency - then rents and administers those networks for employers who fund their own health plans.

The pitch is deliberately contrarian. Where national carriers argue that a bigger network is a better one, Healthcare Highways argues the opposite: a tighter, data-driven network of high-performing providers can deliver comparable care at lower total cost. The company describes the goal as helping employers and health systems "declare independence" from large national insurance carriers by reintroducing competition into local markets.

"Our goal has always been to create a stable, independent, and innovative organization that can stand on its own."- Alan Scoggins, Chief Operating Officer

That independence is the product. Healthcare Highways is not a carrier and does not try to be one. It sits a layer down - assembling networks, managing provider data, and layering analytics on top so employers can actually see and manage where their healthcare dollars go.

In practice, that means the company does the unglamorous work that determines whether a health plan actually saves money: credentialing providers, keeping directories accurate, negotiating and maintaining network relationships, and analyzing claims to spot where costs drift. The result is a network an employer can adopt with confidence, backed by data rather than a brand name. It is a quieter kind of healthcare company - one measured less by advertising and more by the spread between what a plan costs and what comparable coverage would have cost through a national carrier.

12K+
Primary Care Physicians
69K+
Specialists
3K+
Facilities & Ancillary
Up to 25%
Potential Employer Savings
02

Who It Serves

Healthcare Highways is a B2B business with a layered customer base. Its networks are bought and used by:

Self-funded & level-funded employers - from small groups to large and jumbo companies - that pay their own claims and want to control cost.

Health systems that want provider-sponsored plans and a route to compete locally.

Brokers & third-party administrators (TPAs) who need a differentiated network to sell.

Payors seeking curated, lower-cost network access.

And ultimately the members and employees who carry the card. The company's footprint centers on Texas, Oklahoma, and Louisiana, with broader network reach.

The problem in one chart

Illustrative: employer cost per model
National carrier PPOBaseline
HCH high-performance networkup to -25%
HCH TrueChoice (level-funded)-15 to -20% premium

Figures reflect the company's own stated savings ranges and are approximate, directional illustrations - not guaranteed outcomes.

03

The Problem It Solves

American employers spend heavily on healthcare and see little transparency in return. When a company buys a national carrier's plan, the network - the very thing that determines price and access - comes bundled and largely fixed. There is limited room to shop, compare, or push back.

Healthcare Highways unbundles that. By curating networks around quality-focused providers and pairing them with population health analytics and network adequacy analysis, it gives self-funded employers a lever they usually don't have: the ability to choose a network engineered for cost and quality, and the data to prove whether it's working.

Quality care and lower cost are treated as a design problem, not a trade-off.

04

How It's Different

Healthcare Highways vs. the national-carrier default

Curated, high-performance networks chosen for quality & efficiency
VS
Broad, one-size-fits-all bundled PPO networks
Independent network company - not a carrier
VS
Vertically integrated national insurer
Local, provider-sponsored, market-by-market focus
VS
National scale, limited local flexibility
Analytics and provider data built for employer visibility
VS
Opaque, bundled cost structure
Differentiated product for brokers & TPAs to sell
VS
Commoditized network everyone already offers
05

Products & Services

Core

High-Performance Networks

Curated networks of quality-focused physicians, specialists, and facilities - 12,000+ PCPs, 69,000+ specialists, 3,000+ facilities - built to lower total cost of care while keeping access.

Networks

HCH Plus & HCH Sync

Branded network products giving employers and payors configurable, high-performance network access across markets.

Networks

Verity HealthNet & Centrus Health Direct

Additional network solutions in the HCH family, including a direct offering that connects employers to curated provider systems.

Plan

HCH TrueChoice

A level-funded health plan for groups of 15-125 employees, built on localized networks and engineered for roughly 15-20% savings on monthly premiums.

Data

Analytics & Population Health

Data-driven insights, network adequacy analysis, and cost-management tools that help employers and health systems manage spend and outcomes.

Operations

Network Operations & Provider Data

Credentialing, provider directory, and provider data management services for payors, TPAs, and health systems.

06

Business Model

Healthcare Highways earns revenue by licensing and operating its provider networks and by administering health-plan and network services for employers, health systems, brokers, and TPAs. Income comes from network access and rental fees, health-plan and administrative services, and analytics - all positioned as a lower-cost alternative to the networks bundled inside national carrier plans. Company estimates place annual revenue near $43M.

07

Expertise

The company's depth is in network construction and healthcare economics. Founder Michael G. Wilson brings 40+ years in the field, having previously founded PPO Oklahoma, Corporate Health Plans of America, and Texas TrueChoice, and having built Century Healthcare into a market leader in limited-benefit plans. That lineage - decades of assembling provider networks and health plans - is the core competency the business is built on.

08

Where It Fits In The Market

Healthcare Highways sits in the growing space between the self-funded employer and the traditional insurance carrier - alongside rental-network operators like MultiPlan and First Health, and newer direct-contracting and high-performance network vendors. Its competitive edge is being small, local, and independent in a market dominated by national giants such as UnitedHealthcare, Aetna, Cigna, and Blue Cross Blue Shield plans.

As more employers move to self-funding and as value-based, regional networks gain traction, the company is positioned as an infrastructure provider for the shift - the network layer that lets local markets compete. Its home base is telling: the company operates from One Cowboys Way inside The Star, the Dallas Cowboys' Frisco headquarters and entertainment district, and has been certified as a Great Place to Work. For a business whose entire thesis is that local and independent can beat national and bundled, planting its flag in a fast-growing Texas market - rather than a coastal insurance hub - is part of the message. The 2024 promotion of Chris Wilson to President and the elevation of Alan Scoggins to COO signaled a company organizing for its next phase of revenue growth while keeping the founder's independence-first philosophy intact.

#health#provider-networks#self-funded#level-funded#cost-containment#population-health#value-based-care#tpa#employer-benefits#texas
09

Timeline

2010

Healthcare Highways is founded

Michael Wilson launches the company in Texas to build provider-aligned, high-performance networks as an alternative to national carriers.

2013

Series A funding

Raises $3 million to expand its network and health-plan business.

2020

Executive spotlight

Wilson is featured in D Magazine's Executive Perspectives as the company scales network development across multiple states.

2024

Product refresh & leadership transition

HCH sharpens its network lineup and promotes Chris Wilson to President and Alan Scoggins to COO to drive revenue growth.

10

In Their Words

"Chris' entrepreneurial spirit and deep expertise in healthcare make him the ideal leader to take Healthcare Highways forward."

- Michael Wilson, CEO

"Alan's vision, leadership, and commitment to operational excellence have been instrumental in making Healthcare Highways the innovative and independent company it is today."

- Michael Wilson, CEO
11

FAQ

What does Healthcare Highways do?

It builds and operates curated, high-performance medical provider networks and health-plan solutions that help self-funded and level-funded employers, health systems, brokers, and TPAs lower healthcare costs while maintaining quality and access.

Is Healthcare Highways an insurance company?

No. It positions itself as a network and health-plan company - not a national insurance carrier - offering employers an independent, local alternative to carrier-bundled networks.

Who founded Healthcare Highways and when?

Michael G. Wilson founded the company in 2010. He serves as founder, CEO, and a board member, and has more than 40 years of experience in healthcare.

How large is the network?

The network spans 12,000+ primary care physicians, 69,000+ specialists, and 3,000+ facilities and ancillary providers. The company reports employers can save up to 25% by switching to its model.

What is HCH TrueChoice?

TrueChoice is a level-funded health plan for groups of 15-125 employees, built on localized high-performance networks and designed to generate roughly 15-20% savings on monthly premium costs.

12

Links & Sources

Profile compiled from public sources. Figures such as revenue and savings ranges are approximate and reflect company-stated estimates. Last reviewed July 2026.