Breaking
Avtal raises $24M led by S3 Ventures & NJP Ventures Recovery lifts of 50%-75% reported on existing placements Performance-only pricing: no upfront cost, no monthly minimums Former CFPB official who helped write Regulation F joins as CGO White-labeled, omnichannel, self-serve - built for collection agencies Avtal raises $24M led by S3 Ventures & NJP Ventures Recovery lifts of 50%-75% reported on existing placements Performance-only pricing: no upfront cost, no monthly minimums Former CFPB official who helped write Regulation F joins as CGO White-labeled, omnichannel, self-serve - built for collection agencies
Avtal logo
Austin, Texas · Fintech · Founded 2025

Avtal.

The digital engagement platform quietly rebuilding how billions in consumer debt gets recovered.

Avtal, Austin - the company charges nothing upfront and gets paid only a percentage of what it collects. A performance-only model in an industry famous for the opposite.

Funding$24M
Recovery lift50-75%
Team~30
StageSeries A
The Dispatch

What Avtal Actually Does

Debt collection is one of the least loved corners of finance, and one of the least modernized. Most agencies still reach consumers the way they did decades ago: phone calls and paper letters. Avtal, an Austin-based fintech founded in 2025, argues the problem is not the agencies - it is the tools. Its platform adds a digital layer on top of those existing operations, reaching people by email and text and pointing them to a secure, self-serve portal where they can view a balance, set up a payment plan, and pay - without ever needing to pick up the phone.

The pitch to agencies is concrete. Avtal reports that layering its omnichannel outreach onto placements already being worked by phone and mail lifts liquidation - the share of debt actually recovered - by 50% to 75%. The entire system is white-labeled, so consumers typically see their agency's brand, not Avtal's. And because the platform is built specifically for the collections ecosystem, compliance with rules like the federal Regulation F is designed in from the start rather than bolted on.

"Consumers increasingly expect to resolve financial matters on their own terms. Avtal helps agencies meet that expectation."- Khaled Bitar, Co-Founder & CEO
By The Numbers

The Case, In Figures

$24M
Seed + Series A
75%
Peak recovery lift
$0
Upfront cost
2026
Funding announced
Who It Serves

The Customer And The Problem

Avtal's customers are third-party debt collection agencies across the United States - the firms that recover unpaid balances on behalf of lenders, hospitals, utilities, and other creditors. Its second constituency is the consumer on the other end of those accounts.

The problem Avtal targets sits between the two. Consumers who owe money increasingly want to handle it privately and digitally, on their own schedule. Agencies, meanwhile, are measured on liquidation rates and margins, and are constrained by strict regulation on how and when they may contact people. Phone-and-mail workflows leave a large share of that engagement on the table. Avtal's answer is to treat the two goals - a better consumer experience and stronger agency performance - as the same goal rather than a trade-off.

Illustrative: reported recovery lift when Avtal is layered onto existing placements (company figures, approximate)
Phone + mail only
baseline
+ Avtal (low)
+50%
+ Avtal (high)
+75%
Products & Services

What You Can Build With It

Outreach

Omnichannel Engagement

Automated email and SMS outreach, timed and tailored with data-driven algorithms and machine learning to maximize the chance a consumer engages and resolves.

Self-serve

Consumer Payment Portal

A secure, mobile-first portal where consumers view balances, choose payment plans, and pay on their own terms - no agent call required.

Compliance

Regulation-Aware Workflows

Regulation F-conscious templates, carrier-approved messaging, SFTP reporting, payment reconciliation, and CRM integration built for the collections ecosystem.

Integration

Layer, Don't Replace

Digital channels sit on top of an agency's existing phone and call-center operations, so recovery improves without ripping out established systems.

The Edge

How Avtal Is Different

Plenty of software touches collections. What sets Avtal apart is a combination of alignment and specialization. On alignment: the pricing is purely performance-based. There is no upfront fee and no monthly minimum - Avtal earns a percentage of what it helps collect. When a vendor's revenue equals its customer's outcome, the incentives are hard to fake.

On specialization: this is a purpose-built platform for the collections ecosystem rather than a generic messaging or payments tool pointed at the industry. Compliance and reporting are native, the product is fully white-labeled, and it is designed to augment - not compete with - the phone-and-mail operations agencies already run. Its closest reference points are digital-first collectors like TrueAccord, InDebted, and LiveVox, but Avtal positions itself as infrastructure for agencies rather than a collector itself.

"Fixing the consumer experience and improving agency performance aren't competing goals; they're the same goal."- Peter Lukens, Managing Partner, NJP Ventures
The Expertise

Who Is Building It

Avtal assembled specialists before writing much code - a mix of fintech operators and industry regulators.

Joe Gelbard
Founder & President

Two decades in fintech and collections; former CRO at InDebted, TrueAccord, and LiveVox.

Khaled Bitar
Co-Founder & CEO

Co-founded LeftLane Software; former Bain consultant; Wharton MBA.

John McNamara
Chief Growth Officer

Ex-CFPB official who helped write Regulation F; 30+ years in the ARM industry.

Chad Oliver
CTO

Previously at Babylon Health and PayPal; builds across Java, Go, JavaScript, and Python.

The Landscape

Where It Fits In The Market

Avtal is a bet on the unglamorous plumbing of finance. The U.S. accounts receivable management industry is large, regulated, and technically messy - exactly the conditions where a specialist platform can win and a generic one cannot. Rather than chase consumers directly, Avtal sells infrastructure to the agencies doing the work, positioning itself as the digital layer the industry never built for itself.

That framing is what attracted its backers. S3 Ventures, a Texas venture firm, led the $24 million round with participation from NJP Ventures, describing Avtal as a purpose-built platform for a market that had been underserved by software. The company sits at the intersection of fintech, B2B SaaS, and applied AI - and in a category where the biggest opportunities often hide behind the most boring doors.

"Avtal gives those agencies the tools to extend that excellence into digital channels."- Joe Gelbard, Founder & President
The Record

Timeline

2025

Avtal is founded in Austin

Joe Gelbard and Khaled Bitar launch a digital engagement platform purpose-built for third-party collection agencies.

Dec 2025

Compliance-first hire

John McNamara - a former CFPB official who helped write Regulation F - joins as Chief Growth Officer.

Mar 2026

$24M Seed + Series A

S3 Ventures leads a combined round with NJP Ventures to scale the platform and team.

Questions

Frequently Asked

What does Avtal do?
Avtal provides an AI-powered, white-labeled digital engagement platform for third-party debt collection agencies, combining automated email and SMS outreach with a self-serve consumer payment portal to increase recovery rates.
How does Avtal make money?
Through performance-based pricing. There are no upfront costs or monthly minimums; Avtal earns a percentage of the amounts it helps agencies collect.
Who founded Avtal and where is it based?
Avtal was founded by Joe Gelbard (Founder & President) and Khaled Bitar (Co-Founder & CEO), and is headquartered in Austin, Texas.
How much has Avtal raised?
Avtal raised $24 million in combined Seed and Series A funding in March 2026, led by S3 Ventures with participation from NJP Ventures.
How is Avtal different from a traditional collections system?
Rather than replacing an agency's phone and mail operations, Avtal layers compliant, omnichannel digital outreach and a self-serve portal on top of them, reporting a 50%-75% lift in liquidation while improving the consumer experience.
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In The News
Video & Demos

Avtal has not published a public product demo or interview video at this profile's time of writing. Watch the company's website and LinkedIn for upcoming walkthroughs and founder interviews.

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