Pricemoov raises $10M Series A led by ISAI & Bpifrance 150% annual revenue growth reported Bridgestone reports 6% sales lift across 4 markets Founded 2016 in Paris Kiloutou saves 10+ hours a week Customers: Monoprix - Jumia - Audi on demand Pricemoov raises $10M Series A led by ISAI & Bpifrance 150% annual revenue growth reported Bridgestone reports 6% sales lift across 4 markets Founded 2016 in Paris Kiloutou saves 10+ hours a week Customers: Monoprix - Jumia - Audi on demand
Company Dossier • Enterprise Software • Paris

Pricemoov

"Your prices are leaving money on the table. We fix that."

B2B SaaS • AI Price Management & Optimization • Est. 2016

Pricemoov company logo
Pricemoov, Paris - the pricing platform that trades spreadsheets for data science. Photographed as filed: the company wordmark.
2016
Founded
$10M
Series A, 2023
3
Co-Founders
5-6%
Yr-1 Revenue Lift
The Story

The Number Nobody Was Watching

Most companies obsess over their product and their marketing, then set a price in a spreadsheet and rarely touch it again. Pricemoov was built to close that gap.

Pricing is the fastest lever in commerce. A small improvement to the price a customer pays moves profit more directly than the same effort spent cutting costs. Yet for most retailers and distributors, prices still live in aging spreadsheets, updated by hand, disconnected from what competitors are doing and what customers will actually pay. Pricemoov, a B2B software company founded in Paris in 2016, exists to change that.

The platform is cloud-native and built around one idea: the right price for the right customer at the right moment. It pulls scattered pricing data into a single source of truth, applies data science and automation, and layers in real-time competitive intelligence so teams can set, govern, and optimize prices across channels without drowning in manual work.

The company was co-founded by Pierre Hebrard, who serves as CEO, alongside Francois Aubert and Jean Saglio. Hebrard's background runs through investment banking and trading and a stint at the African e-commerce group Jumia - a vantage point that made the gap between how enterprises price and the tools they use to do it hard to ignore.

Nearly a decade in, Pricemoov counts names like Bridgestone, Monoprix, Kiloutou, and Audi on demand among its customers, and in 2023 it raised a $10 million Series A to push further across Europe and the United States.

This round of funding will allow us to invest in our growth, expand our platform, and enhance our offering - furthering our mission to help companies across all industries make better pricing decisions.
- Pierre Hebrard, CEO & Co-Founder
What It Does

From Pricing Chaos to Decisions

Pricemoov unifies pricing data that is usually spread across systems, teams, and files, then turns it into governed, automated decisions. Instead of a store manager editing a spreadsheet cell, a pricing team sets rules, margin floors, and competitive boundaries once - and the platform enforces them, flags violations, and surfaces AI-driven recommendations.

The problems it solves are the quiet ones that erode margin: prices left stale as costs shift, inconsistent pricing across channels, hours lost to manual updates, and decisions made without visibility into what competitors charge. Customers report the payoff in concrete terms - Bridgestone cited a 6% sales lift across four European markets, TBC a 5% margin improvement after consolidating pricing, and Kiloutou more than ten hours saved each week by retiring spreadsheet-based pricing.

6%
Bridgestone sales lift, 4 markets
5%
TBC margin improvement
10+ hrs
Kiloutou weekly time saved

Figures as reported by Pricemoov customer references. Individual results vary.

Products & Services

One Platform, Four Modules

Pricemoov is modular: teams can start with structure and control, then add optimization and dynamic pricing as they mature.

Price Setting

Since 2016

Centralized price-list management to define, structure, and control prices across products, stores, and channels from one intuitive interface.

Price Management

Since 2016

Turns scattered pricing data into a single source of truth, with governance, price-rule violation alerts, and margin protection.

Performance Pricing

Since 2018

AI-driven optimization with approval workflows, margin floors, and competitive boundaries to grow revenue and defend margin.

Negotiated Pricing

Since 2020

Dynamic pricing that blends competitive intelligence and demand signals to guide deal negotiation and quoting.

Who Uses It

Retailers, Distributors, Enterprises

Pricemoov serves mid-size and large businesses across auto-parts, grocery, furniture, distribution, rental, and e-commerce, with select smaller businesses too. The common thread: large catalogs, thin margins, and prices that change often enough to matter.

BridgestoneMonoprixKiloutou TBCFirst StopJumia Big O TiresDetroit AxleSpeedy GACDCarrefour LocationJokr RecommerceSamkaupAudi on demand
Business Model & Edge

Sold as a Subscription, Judged on Results

Pricemoov runs on a B2B SaaS model - recurring license contracts for its cloud platform. Its pitch to the market leans on two claims that are easy to test: deploy in weeks rather than months, and expect a 5-6% revenue lift in the first year. That speed-to-value framing is how it distinguishes itself from heavier, slower enterprise pricing suites.

It competes in a crowded field that includes Pricefx, PROS, Vendavo, Zilliant, Competera, and Omnia Retail, as well as the incumbent that never goes away: the spreadsheet. Where larger vendors emphasize breadth, Pricemoov emphasizes an intuitive experience, end-to-end automation, and fast onboarding - pairing pricing domain expertise with data science rather than treating pricing as a generic analytics problem.

The right price, for the right customer, at the right time.
- Pricemoov's operating principle
Timeline

How It Got Here

2016

Founded in Paris

Pierre Hebrard, Francois Aubert, and Jean Saglio launch Pricemoov to modernize price management.

2018

Seed round of ~EUR 2M

Global Founders Capital, Kima Ventures, and Financiere Saint James back the early product.

2022

Intelligence Node partnership

Real-time competitive market data is added to power price optimization.

2023

$10M Series A

ISAI and Bpifrance Digital Venture lead the round to fund product and international growth.

2024

Scaling revenue and team

Reaches roughly $3M revenue with a team of about 23 people amid enterprise expansion.

Funding

The Money Behind the Model

RoundAmountDateLead Investors
Seed~EUR 2M2018Global Founders Capital, Kima Ventures, Financiere Saint James
Series A$10MApr 2023ISAI, Bpifrance Digital Venture

Total funding reported at approximately $13.3M. Figures compiled from public sources.

FAQ

Questions, Answered

What does Pricemoov do?

It provides a cloud-native platform for price management and optimization, using data science and automation to help companies set, govern, and optimize prices across channels.

Who founded Pricemoov and when?

It was founded in 2016 in Paris by Pierre Hebrard (CEO), Francois Aubert, and Jean Saglio.

How much funding has Pricemoov raised?

About $13.3M total, including a $10M Series A in April 2023 led by ISAI and Bpifrance Digital Venture, plus an earlier ~EUR 2M seed round.

Who are Pricemoov's customers?

Mid-market and enterprise retailers and distributors such as Bridgestone, Monoprix, Kiloutou, TBC, Jumia, and Audi on demand across retail, grocery, auto-parts, and rental.

How is Pricemoov different from competitors?

It emphasizes fast deployment (weeks, not months), an intuitive experience, and end-to-end automation combining pricing expertise with AI - competing with vendors like Pricefx, PROS, and Vendavo.

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