BREAKING Virti raises $10M Series A led by IQ Capital & Cedars-Sinai Named one of TIME's Best Inventions of 2020 Used by Amazon, NHS, Cedars-Sinai & HTC VIVE AI Virtual Humans now converse in 40+ languages Founded by former NHS trauma surgeon Dr Alex Young Reported training outcomes up to 230% better
Company Profile · EdTech & AI

Virti.

The AI role-play and interactive video platform where people rehearse the hard conversations before they happen for real.

Founded 2018 New York, US & UK Series A · $10M ~17 employees
Virti company logo

THE FILE: Virti's wordmark. A no-code training platform built by a surgeon who noticed the biggest workplace failures were rarely technical - they were human.

The Dispatch

Practice, not PowerPoint

Most workplace training tells you what to do and then hopes you can do it under pressure. Virti takes the opposite approach. The platform, founded in 2018 by former NHS trauma and orthopedic surgeon Dr Alex Young, lets people rehearse the difficult moment - the tense patient handover, the objection-heavy sales call, the awkward feedback conversation - in realistic, interactive simulations, on repeat, until the behavior sticks.

The idea traces back to the operating theatre. Young noticed that when things went wrong, the failures were rarely about clinical knowledge. They were about communication, decision-making and composure under stress - the human skills that traditional e-learning barely touches. Virti was built to train exactly those skills, using two ingredients: branching interactive video and conversational AI Virtual Humans you can actually talk to.

"We're on a mission to make learning accessible and affordable for everyone - and transform how people learn."
By The Numbers

The measure of a training startup

2018
Founded
$10M
Series A raised
40+
Languages supported
230%
Reported outcome uplift
Products & Services

Four ways to build a rehearsal

CONVERSATIONAL AI

AI Role-Play Platform

Learners hold real, spoken conversations with AI "Virtual Humans" that use voice recognition and adaptive responses - ideal for sales, leadership, customer service and clinical scenarios.

SINCE 2018

Interactive Video Training

Branching, decision-based video puts learners inside realistic workplace situations where every choice changes what happens next.

AI AVATARS

Virtual Humans

Lifelike AI characters give real-time, interactive feedback on how you communicate - not just whether you passed a quiz.

NO-CODE

Authoring & Analytics Suite

Cloud tools to build a simulation in minutes, deploy across mobile, desktop and VR, and measure performance with computer vision and NLP.

Who Uses It

From operating theatres to sales floors

Virti sells to organizations whose hardest work is a conversation. That turns out to be a wide field - healthcare systems, global enterprises, universities and public-sector bodies all appear on the customer roster.

AmazonNHSCedars-Sinai HTC VIVEHM Revenue & CustomsUS Dept. of Veterans Affairs DeloitteVerizonBain & Company PandoraNIHMD Anderson Houston MethodistImperial College

Where the platform reaches

Illustrative spread of Virti's use cases across sectors.

Healthcare
Core
Sales & Enablement
High
Leadership & L&D
High
Customer Service
Growing
Education
Active

Chart is directional, based on publicly described use cases - not audited market-share figures.

The Problem It Solves

The skills a slideshow can't teach

The gap

Complex roles are hard to train for: limited access to realistic practice, few safe chances to fail, and no clean way to measure how someone actually performs.

The fix

Deliberate practice. Learners run the same high-stakes scenario repeatedly, get AI feedback each time, and improve the behavior - not just the recall.

The proof

Virti reports training-outcome improvements of up to 230%, and its approach was recognized by TIME and Fast Company.

A compliance module tests what you remember. Virti tests what you'd actually do.

How it differs from competitors. Against traditional LMS and e-learning vendors, Virti's edge is active, spoken practice rather than passive content. Against other immersive-training players - Talespin, Mursion, Bodyswaps, Strivr - its distinguishing bets are a no-code authoring suite that lets non-technical teams build scenarios in minutes, true multi-platform delivery (phone, laptop and VR from one build), multilingual Virtual Humans across 40+ languages, and analytics powered by computer vision and NLP.

The Business

How Virti makes money

Model

B2B SaaS. Virti licenses its immersive training and AI role-play platform to enterprises, health systems, universities and government - with authoring, deployment and analytics delivered from the cloud.

Backing

Raised roughly $12M in total, headlined by a $10M Series A in June 2021 led by IQ Capital with participation from Cedars-Sinai Medical Center - an investor that is also a customer.

People

A team of around 17 spanning the US, Canada, UK, New Zealand and Taiwan, blending clinical and medical-education expertise with software, game design and AI. Kurt Kratchman serves as Chief Executive Officer.

Expertise

The company's DNA is clinical simulation and human-performance training, extended into sales, leadership and customer service - a rare crossover of medicine, learning science and applied AI.

The Record

A short history

2018

Virti is founded

Dr Alex Young launches Virti to bring immersive, scenario-based training to complex roles.

2020

TIME Best Invention

Named one of TIME's Best Inventions of 2020 and wins the NHSX challenge for community COVID-19 response training.

2021

$10M Series A

Raises a $10M Series A led by IQ Capital with Cedars-Sinai, and lands on Fast Company's Most Innovative Companies list.

2023

Conversational Virtual Humans

Expands AI role-play with real-time speech and multilingual support across 40+ languages.

2024

EdTech recognition & brand refresh

Recognized by Emerge as a top EdTech company in workforce development and rolls out a refreshed identity.

Questions

Frequently asked

What does Virti do?
Virti is an AI role-play and interactive video training platform. It lets organizations build realistic scenarios where learners practice human skills - communication, leadership, sales and clinical care - and receive AI-driven feedback across mobile, desktop and VR.
Who founded Virti and when?
Virti was founded in 2018 by Dr Alex Young, a former NHS trauma and orthopedic surgeon. Kurt Kratchman serves as Chief Executive Officer.
Who uses Virti?
Enterprises, healthcare systems, universities and public-sector bodies including Amazon, the NHS, Cedars-Sinai, HTC VIVE, Deloitte, Verizon and the U.S. Department of Veterans Affairs.
How much funding has Virti raised?
Virti raised a $10M Series A in June 2021 led by IQ Capital with participation from Cedars-Sinai, for roughly $12M raised in total.
What makes Virti different from a normal e-learning course?
Instead of passive slides and quizzes, Virti uses conversational AI Virtual Humans and branching interactive video so learners actively practice difficult moments, with computer-vision and NLP analytics measuring how well they perform.
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