One software to manage all software - the discovery-first platform IT teams use to find, optimize, and govern every app they run.
Torii's logo borrows the form of the traditional Japanese gate - the threshold marking a passage. A fitting emblem for a company that guards the gateway to a company's software.
Ask most IT leaders how many applications their company runs, and the honest answer is a shrug. Torii exists to replace that shrug with a number - and then do something useful with it.
Torii is a SaaS Management Platform, a category it helped define. Its premise is unglamorous but stubbornly true: an organization cannot manage, secure, or pay correctly for software it cannot see. So Torii starts with discovery. It maps every application in use - the sanctioned ones bought through procurement, and the far larger population of tools employees sign up for on their own, from expense-card subscriptions to free AI assistants.
From that live inventory, Torii layers on the work IT and finance teams actually care about: what each app costs, which licenses sit idle, when contracts renew, and who still has access after they've left the company. It then lets teams automate the response - onboarding, offboarding, access reviews, renewal reminders - through no-code workflows that run across hundreds of apps at once.
The company was founded in 2016 by three serial entrepreneurs and is headquartered in New York, with research and engineering in Israel. It counts Instacart, Bumble, Payoneer, Carrier, and Palo Alto Networks among its customers, and in 2025 was named a Leader in Gartner's Magic Quadrant for SaaS Management Platforms.
Cloud software made adoption frictionless. That is exactly the problem: anyone with a credit card can add an app, and most do. The result is a stack that grows faster than any IT team can catalog.
Apps adopted outside official channels create hidden cost, duplicated tools, and security gaps. Torii's discovery engine surfaces them - the company says it finds up to twice as many apps as competing tools.
The successor problem. Torii's benchmark research found the four most frequently unmanaged apps in companies are all AI-driven tools - adopted faster than IT can approve, and rarely reviewed for data risk.
You can't manage what you can't see. Discovery has to come first - then everything else becomes possible.
Each capability sits on the same foundation: a complete, continuously updated inventory of what software the organization actually uses.
Finds applications - including shadow IT and shadow AI - via browser extension, SSO, direct integrations, and financial data.
Surfaces total SaaS spend, idle licenses, and renewal timelines so finance can cut waste and negotiate from data.
No-code workflows automate onboarding, offboarding, and access reviews across hundreds of apps and thousands of users.
An auto-curated, self-service catalog employees can browse and request access to - IT stays in control of the front door.
An agentic platform with embedded AI (Eko Assist) that guides - and increasingly executes - work across the software lifecycle.
The SaaS management market splits roughly three ways: tools built around spend, tools built around automation, and platforms trying to do both. Torii's wager is that all of it depends on the quality of discovery underneath.
Competitors like Zylo and Productiv lean into spend analytics; BetterCloud and Zluri emphasize automation and orchestration. Torii's argument is that automation and cost control are only as good as the app list they run on - and that its multi-signal discovery, drawing on browser extensions, identity providers, integrations, and expense data, produces a more complete picture than approaches anchored to a single source.
That does not make Torii the largest player, and it operates in a crowded field where vendors increasingly blur the lines between categories. But being named a Gartner Leader in 2025 placed it among the reference points buyers weigh - a signal that managing software has matured into a discipline of its own.
Torii sells to mid-market and enterprise IT, security, and finance teams - the people responsible for the software budget and the access that comes with it.
Named customers include Instacart, Bumble, Palo Alto Networks, Carrier, Payoneer, Athletic Greens, and Koch. Around its 2022 Series B, the company reported revenue up more than 300% year over year.
A B2B SaaS subscription, typically sold on annual contracts priced by scale of usage. The value story is concrete: recovered spend from idle licenses, reduced shadow IT and shadow AI risk, and hours saved automating IT operations.
Estimated annual revenue is around $17.4M, with a team of roughly 150 split between New York go-to-market and Israel-based R&D.
| Round | Amount | Date | Lead / Notable Investors |
|---|---|---|---|
| Seed | ~$5M | 2017 | Entree Capital, Global Founders Capital, Scopus Ventures, Uncork Capital |
| Series A | $10M | Feb 2021 | Wing Venture Capital (lead) |
| Series B | $50M | Feb 2022 | Tiger Global Management (lead) |
The Series B was earmarked to scale U.S. go-to-market and Israel R&D. Like many 2022-era growth companies, Torii later reset its headcount as the market cooled - a reminder that building a new category rarely runs in a straight line.
A serial entrepreneur who previously co-founded Life on Air, the studio behind viral consumer apps Meerkat and Houseparty. Leads Torii's product vision and strategy.
Leads product delivery and enterprise solutions, translating the discovery-first vision into the platform's day-to-day experience.
Leads engineering and platform security - the technical backbone of Torii's discovery and automation engine.
Uri Haramati, Uri Nativ, and Tal Bereznitskey start Torii and pioneer a discovery-first approach to SaaS management.
Torii launches with seed funding and ships a browser extension that reveals shadow IT.
Torii lands enterprise-scale customers, validating the platform for large IT organizations.
Wing Venture Capital leads a round to automate software management in the enterprise.
Total funding reaches $65M, funding U.S. go-to-market and Israel R&D expansion.
The agentic platform Torii Eko launches, and Torii is named a Leader in Gartner's Magic Quadrant.
Torii's benchmark reports the average enterprise now runs 830+ apps, with 61% outside IT oversight.
Torii is a SaaS Management Platform. It discovers every application an organization uses, then helps IT and finance optimize spend, manage licenses, and automate tasks like onboarding, offboarding, and renewals.
Torii was founded in 2016 by Uri Haramati (CEO), Uri Nativ (CPO), and Tal Bereznitskey (CTO), three serial entrepreneurs.
About $65M total, including a $50M Series B led by Tiger Global Management in February 2022 and a $10M Series A.
Its main alternatives in the SaaS management category are Zylo, Productiv, BetterCloud, Zluri, and CloudEagle.
Shadow AI refers to AI tools employees adopt without IT approval. Torii's discovery engine surfaces these ungoverned apps so organizations can assess cost and security risk.