The Builder Who Wouldn't Take No for an Answer
Shahed Khan's Medium bio reads: "Co-founder, Loom. Previously at Upfront Ventures and NFX. Forgets to water his plants." That last detail is doing a lot of work. It's the bio of someone who has spent a decade pouring energy into things that are not houseplants - and has a $975 million data point to show for it.
Loom, the async video messaging tool Khan co-founded with Joe Thomas and Vinay Hiremath in 2015, became one of the defining productivity tools of the remote-work era. By the time Atlassian acquired it in October 2023, 25 million people across 350,000 companies were using it to replace meetings, onboard teammates, and send the kind of feedback that doesn't survive being flattened into a bullet point. Airbnb used it. Dropbox used it. Zendesk, Uber, HubSpot - the list reads like a Crunchbase search for "companies that take async seriously."
None of that was inevitable. Loom didn't spring fully formed from a whiteboard session. It started as a user-testing marketplace, pivoted to a video feedback Chrome extension, and only became Loom - the standalone screen recorder - after nine months of near-nothing. The first version made roughly $600 over seven months. The pivot that mattered came when the team realized they were using their own video feedback tool more than anyone else was.
The most common pitfall for founders is investing too much time on finding the right idea.
- Shahed Khan, on lessons from 8 years of founding and investing in 40+ companiesPlainfield, Illinois. Population: Not Silicon Valley.
Sixteen years old. Suburban Chicago. No investors in the family. Too young to get into the bars where founders meet. So he snuck backstage at TechCrunch Disrupt instead.
Shahed Khan grew up in Plainfield, Illinois - a suburb of Chicago where entrepreneurship was not exactly the local industry. He was selling electronics on eBay before most of his classmates had part-time jobs. At 16, he founded Viatask, a "social errand-running platform" he described as "Craigslist for chores" - an idea he got from watching Million Dollar Listing on Bravo. It got written up in the Chicago Tribune. The Chicago Tribune.
The networking problem was real. He was too young to enter most of the venues where the startup world actually operated. So he worked around it. An entrepreneur named Terry Howerton gave him office space in Chicago and a ticket to TechCrunch Disrupt SF. Khan used it to slip backstage and introduce himself to investors including Ron Conway, Kevin Rose, and Mark Suster. At 16, his pitch for himself was blunt: "My age alone is a great marketing strategy for the company."
By 20, TechCrunch had written a profile calling him a "VC wunderkind" with more connections than people twice his age. He had already worked as a product designer at Weebly, interned at Backplane, and spent time at both Upfront Ventures and NFX Guild as an analyst and entrepreneur-in-residence respectively. This was not a career built on a degree. Khan chose not to attend university after high school, betting on the work instead.
Three Products. Nine Months. One $975M Exit.
Most startups die on their first idea. Loom almost died on its first two.
Two-sided marketplace: FAANG experts giving paid feedback to startups. Launched on Product Hunt. Made ~$600 over 7 months.
KilledChrome extension for gathering video feedback from website visitors via NPS surveys. Directionally closer but still not it.
PivotedStandalone screen + camera recording tool. The founders noticed they used the video-capture feature more than any customer. 3,000 users in 36 hours on relaunch.
$975MThe relaunch on Product Hunt in June 2016 - Loom as a pure screen recording Chrome extension - hit 3,000 users in 36 hours. That was the signal. The team had been recording themselves to show each other things. Turns out everyone wanted to do the same.
How Loom.com Cost $150K and Involved Paying a Competitor to Disappear
The loom.com Acquisition - A Negotiation Story Worth Teaching
- Started at useLoom.com - the original domain, bought for $10.
- After raising the Series A, Khan tracked down the owner of loom.com and got an introduction to the CEO and IP manager.
- Initial offer: $50,000. Owner's counter: $75,000.
- A competing VC-backed startup (with $500K raised) entered a bidding war for the same domain.
- Khan's move: paid the competing startup $75,000 to walk away from the bid entirely.
- Then acquired loom.com for $75,000. Total cost: roughly $150,000.
- The domain became part of a company sold for $975 million. ROI math left as an exercise.
What Loom Actually Built
Loom's premise was deceptively simple: record your screen, your face, or both, and send the link. No scheduling. No "quick sync." No "can we hop on a call?" Just a video, delivered asynchronously, that the recipient watches when it's convenient for them.
In a pre-pandemic world, this solved a real but underappreciated friction. In a post-2020 world where remote work went from "interesting option" to "mandatory default," Loom became infrastructure. The async-first communication stack needed a video layer, and Loom was it. By 2021, over 14 million people were using it. By the time of the Atlassian acquisition, that number had grown to 25 million across companies like Airbnb, Dropbox, Zendesk, HubSpot, Uber, and Nielsen.
Loom raised over $200 million in total funding, including an $11M Series A led by Kleiner Perkins. The product grew primarily through bottom-up adoption - individuals started using it, then teams, then whole organizations. Khan's role as President covered the operational and growth side of that arc, while Joe Thomas ran strategy as CEO and Vinay Hiremath owned the technical foundation. The three-founder dynamic was notably stable in an industry where co-founder breakups are a standard cautionary tale.
Async Video Messaging
Screen + face recording, one link, delivered without a calendar invite.
Chrome Extension First
Started as a Chrome extension - low friction, instant adoption, no download gate.
350,000+ Companies
Enterprise traction at Airbnb, Dropbox, Zendesk, Uber, HubSpot, Nielsen, and beyond.
$200M+ Raised
Series A led by Kleiner Perkins, followed by institutional rounds before the Atlassian exit.
Atlassian. $975 Million. October 2023.
When Atlassian - the Australian enterprise software company behind Jira, Confluence, and Trello - announced it was acquiring Loom for $975 million in 2023, it was one of the largest exits in async communication software. For Khan and his co-founders, it was the culmination of eight years that started with six ideas written on a whiteboard and a user-testing marketplace that made $600 in seven months.
Khan documented the journey in a YouTube video titled "Loom's Road to $975 Million Exit by Atlassian," walking through the full arc for anyone who wants to understand what the building actually looked like between the clean narrative lines. He also published a Twitter thread tracing the path from those early OpenTest days to the exit, noting that the team's survival through the pivot periods was less about having the right idea and more about refusing to stop.
The strategic fit made sense. Atlassian's suite is built around team collaboration. Loom's async video layer dropped into that stack with obvious complementarity - Jira tickets explained by video, Confluence docs accompanied by walkthroughs, support and onboarding done without live calls. The acquisition was effectively Atlassian buying the async video category before someone else did.
Return the favor, and help other entrepreneurs succeed. Remember, the more you help people, the better you will be in life.
- Shahed KhanThe Investor Now Writing the Checks
Khan moved to New York City after the Atlassian acquisition. His LinkedIn title is listed as "Various" - the kind of honest job description that communicates more than most title strings do. He has invested in over 40 companies, with a portfolio that includes Remote (distributed work infrastructure), Replit (browser-based coding), Eight Sleep (smart mattresses), Italic (direct-to-consumer luxury goods), NexHealth (healthcare scheduling), Magical (automation tooling), and Givebutter (fundraising platform).
He was part of the investor cohort at Hyper, a season-based accelerator and $60M fund that ran intensive four-week programs for early-stage founders. The model - compressed, high-intensity, portfolio-network-first - suited someone who built a company by getting access to people before he was technically supposed to have it.
Khan also maintains a Delphi AI digital clone, available for founders and operators who want to pick his brain without scheduling a call. His advice topics skew toward execution, pivoting, founder psychology, and the parts of building that don't make it into the press release. He is available for paid 1:1 advisory calls through intro.co/ShahedKhan and is listed as a keynote speaker across AI, entrepreneurship, communication, and technology topics.
In early 2025, The Information reported that Khan contributed to DOGE (Department of Government Efficiency) following Donald Trump's re-election, alongside Loom co-founder Vinay Hiremath, who publicly wrote about his own involvement.
Quotes
"In reflecting back on the last 8 years, and investing in 40+ companies, I've become convinced that the most common pitfall for founders is investing too much time on finding the right idea."
"How 9 months of building without success, 2 difficult pivots, and dozens of rejections resulted in @loom."
"My age alone is a great marketing strategy for the company." (Said at 16.)