He came in through the boardroom door in 2015. By 2020 he was the one answering for everything. Now he steers the platform that lets a one-truck plumber bill like an enterprise.
The face that reports to 45,000 home-service businesses - and the 180,000 pros who clock in on the app every morning.
Somewhere right now a water heater is failing. A homeowner is googling. A technician is loading a van. And the schedule, the quote, the invoice and the card-on-file payment all flow through software that Michael Beaudoin is responsible for. That is the job: not glamorous, deeply load-bearing. Housecall Pro is the operating system for the trades, and Beaudoin is the one keeping the lights on for everyone who keeps your lights on.
The platform does the unsexy, essential things. Scheduling. Dispatching. Estimates with digital signatures. Invoicing. Getting paid. GPS fleet tracking. Automated review requests and the marketing nudges that turn a one-time furnace repair into a yearly maintenance contract. For a plumber or an electrician or a house cleaner, it collapses a back-office into a phone in the front seat of a truck.
Beaudoin did not start the company. That distinction belongs to the 2013 founding crew, who built Housecall Pro out of a simple frustration: home-service pros - people like co-founder Ian Heidt’s house-painter father - deserved tools as good as the ones big companies took for granted. Beaudoin’s entrance was quieter. He joined the board in 2015, watched, advised, and got close enough to the mission that in 2020 he stopped advising and started running it.
There is a particular kind of leader who can’t stay in the cheap seats. Beaudoin watched from the board for five years, then climbed down onto the field.
It fits a pattern. Before Housecall Pro he spent two decades as an early-stage investor, board member and mentor for more than a dozen organizations - the sort of person companies call when they need a steady hand who has seen the movie before. He held leadership roles at nationally recognized names, and the throughline is consumer and home-services scale: how do you build something millions of ordinary people actually use?
The answer he keeps returning to is the operator, not the founder myth. Software for the mobile workforce. Tools for the trades. A product that earns its keep by saving a busy contractor an hour at the end of a long day. It is not the kind of mission that trends on tech Twitter. It is the kind that quietly compounds into tens of thousands of small businesses that run a little better because of it.
Online booking pages, scheduling, GPS fleet tracking and dispatching that routes the right tech to the right driveway.
Estimates with digital signatures and a price book, so the deal closes on the doorstep instead of a week of phone tag.
Integrated invoicing, card payments, auto-payments and consumer financing - the part of the business that actually keeps the lights on.
Automated review requests, reminders and follow-ups that turn a one-off repair into a repeat customer.
Real-time reporting, job profitability and a growing stack of AI tools - including AI call answering - for shops without a back office.
A network and coaching layer where tradespeople trade playbooks, not just transactions.
“2024 is the year of betting on me.”
Housecall Pro is built for the home-service economy. A loose map of the customers Beaudoin’s software shows up for every morning:
Illustrative relative emphasis based on Housecall Pro’s stated focus areas, not reported revenue splits.
Most CEOs arrive in a hurry. Beaudoin spent five years on the board before deciding the mission was worth running himself.
Einstein Bros. Bagels. HomeAdvisor. A photo-finding startup. Read together, they spell one word: operators who build for ordinary people.
Investor, board member, mentor, founder, CEO - across more than a dozen organizations over two decades.