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Jenna Wells named CEO & board member of Supply Wisdom, June 2025 $14 million Series B led by Jurassic Capital From Marine Corps intelligence officer to risk-tech chief executive Rose from Head of Customer Experience to CEO in four steps Certified Third-Party Risk Professional and Shared Assessments steering committee member
Profile / Risk Intelligence

Jenna Wells

The intelligence officer turned CEO reading risk before it reaches the supply chain.

Jenna Wells, CEO of Supply Wisdom
JENNA WELLS // CHIEF EXECUTIVE OFFICER, SUPPLY WISDOM
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$14M
Series B Raised
4
Roles to the Top
~20
Years in Risk & Intel
7
Risk Domains Covered

Jenna Wells runs Supply Wisdom, a New York-based platform that watches risk in real time so its customers do not have to wait for a disruption to find out something broke. She took the chief executive job in June 2025, the same week the company closed a $14 million Series B. What makes her fit for the seat is not a standard resume. Before she led the company, she was a customer of it. And before that, she was a U.S. Marine Corps intelligence officer whose job was to see threats coming.

Supply Wisdom sells continuous risk intelligence. The platform monitors location risk, third-party and nth-party exposure, financial health, operations, cyber, compliance, and sustainability, then pushes alerts when the numbers move. Wells describes the mission in plain terms: help organizations stay ahead of disruption instead of reacting to it. She is not selling a dashboard for its own sake. She spent years on the other side of one, waiting for the kind of early warning her company now delivers.

That is the detail that reframes everything about her appointment. Wells used the Supply Wisdom platform as a client before she ever joined the team that builds it. Investors noticed. Jurassic Capital, which led the Series B, singled out her firsthand experience as a customer as a reason to back the round. In a category crowded with founders who theorize about buyer pain, Wells lived it on a working risk team with real accounts on the line.

The climb inside the company

Wells did not parachute into the corner office. She joined Supply Wisdom as Head of Customer Experience, the role closest to the people who actually use the product. From there she moved to Head of Product, then to Chief Operating Officer, and finally to Chief Executive Officer and board member. Four rungs, each one a different vantage point on the same business: what customers need, how the product should answer, how operations hold it together, and how the whole thing should grow.

It is a rare path. Most CEOs arrive knowing one or two functions deeply. Wells arrived having run the customer, product, and operations sides in sequence. When a chief executive has personally owned the customer relationship and the product roadmap, feedback loops get short. That is the quiet advantage behind her leadership: the distance between a customer complaint and a product decision is measured in her own memory, not in org-chart layers.

I've seen firsthand how our AI-powered platform transforms how organizations manage risk across their entire supply chain ecosystem.

Jenna Wells, on leading Supply Wisdom

Before the boardroom, the command center

Wells is a Boston native and a Purdue University graduate. Her first career was in uniform. She served as a Signals and Ground Electronic Intelligence Officer in the U.S. Marine Corps and commanded a signals intelligence platoon. She trained at the Navy and Marine Corps Intelligence Training Center in Dam Neck, Virginia, and at the National Security Agency in Baltimore, before deploying to Afghanistan in support of Operation Enduring Freedom.

Signals intelligence is, at heart, the discipline of finding meaning in noise. You collect enormous volumes of data and pull out the signal that matters before it is too late to act on it. That is not a bad description of what a modern risk platform tries to do for a supply chain. The through-line from her military work to her current job is not a metaphor she reaches for. It is the same problem in a different setting: see the threat early, prioritize it, and give decision-makers something they can use.

After the Marines, Wells moved into corporate risk. At Wellington Management she was an Assistant Vice President and Manager of Third Party Risk Management, where she oversaw a 24/7 global command center and ran the third-party assessment process across the firm's 18 global offices. She later led Third Party Risk at Iron Mountain with a global remit. In both roles she was doing exactly what Supply Wisdom's customers do: managing sprawling third-party ecosystems and standing watch for the thing that goes wrong at 3 a.m.

I'm honored to step into this new role during such a pivotal time for our company and the global business community as there is clearly an increased need for strong risk management.

Jenna Wells, on being named CEO

A pragmatist on AI

Supply Wisdom leans on artificial intelligence to process and score risk signals, and Wells is comfortable saying so without overselling it. Her framing is practical: AI is a tool for understanding risk more deeply and for prioritizing the areas that matter most. She talks about it the way an intelligence analyst would, as a way to cut through volume, not as a marketing slogan. For a company whose whole value is trust in its alerts, that restraint is a feature, not a limitation.

Her industry standing backs the substance. Wells is a Certified Third-Party Risk Professional and sits on the steering committee of Shared Assessments, one of the organizations that helps set standards for how companies vet their vendors. She is, in other words, not just running a risk company. She is part of the group that shapes the profession her customers belong to.

What she is building toward

Wells has said the plan is to accelerate Supply Wisdom's growth while keeping the company's focus on real-time intelligence that helps clients stay ahead of disruptions. The Series B, led by Jurassic Capital with participation from existing investors Fulcrum Equity Partners and Conductor Capital, is the fuel for that. The bet the money is making is straightforward: risk is expanding into more categories at once - cyber, financial, geopolitical, sustainability - and companies need one place to watch all of it. Wells has spent her whole career learning to watch several kinds of threat at the same time.

There is a tidy symmetry to her story that she seems to understand better than anyone. The customer who wanted better warning became the operator who could build it, and then the executive who could scale it. Different uniforms, one mission that never changed: see it coming.

Four Steps to the Corner Office

01
Head of Customer Experience
02
Head of Product
03
Chief Operating Officer
04
Chief Executive Officer
+
Board Member

In Her Words

"I'm honored to step into this new role during such a pivotal time for our company and the global business community as there is clearly an increased need for strong risk management."

"As both a risk practitioner and leader at Supply Wisdom, I've seen firsthand how our AI-powered platform transforms how organizations manage risk across their entire supply chain ecosystem."