# Zoovu

> Zoovu sells enterprise software that turns complex product catalogs into searchable, explainable buying experiences. Its platform combines product data enrichment, guided selling, AI search, visual configuration, recommendations and Zoe, a generative AI shopping assistant, for brands, retailers and manufacturers selling to consumers and businesses.

- **Founded:** 2006
- **Headquarters:** Boston, United States
- **Founders:** Markus Linder (Co-founder; former CEO), Martin Schliefnig (Co-founder), Svetlana Hollerer (Co-founder), Jonathan Taylor (Co-founder of Zoovu; CEO since January 2026, previously CTO)
- **Products:** Data Platform, Conversation Studio / Guided Selling, Search Studio / AI Search, Configuration Studio, Advisor Studio / Zoe
- **Notable:** Raised a $169 million Series C in June 2022., Microsoft case study reports 250+ experiences across 100+ retail sites and a 25% conversion uplift on Zoe-enabled product detail pages., Pure Electric case study reports a 20% increase in average order value.

## Products & services

- **Data Platform** — Cleans, standardizes and enriches catalog data with customer needs and product relationships.
- **Conversation Studio / Guided Selling** — Builds digital product-selection assistants and question flows.
- **Search Studio / AI Search** — Creates product search experiences that interpret customer intent.
- **Configuration Studio** — Builds visual configurators, bundles and complex product configurations.
- **Advisor Studio / Zoe** — Creates generative AI shopping advisors for product questions and recommendations.
- **Product Recommendations** — Surfaces relevant items and compatible accessories.
- **Zoovu MCP Server** — Gives MCP-compatible AI agents governed access to enriched product data and configuration logic.
- **XGEN AI capabilities** — Acquired search, merchandising, personalization and recommendation technology; combined capabilities are being expanded.

## Achievements

- Raised a $169 million Series C in June 2022.
- Microsoft case study reports 250+ experiences across 100+ retail sites and a 25% conversion uplift on Zoe-enabled product detail pages.
- Pure Electric case study reports a 20% increase in average order value.
- Zoovu announced its placement as a Visionary in the June 2026 Gartner Magic Quadrant for Search and Product Discovery.
- Acquired XGEN AI in May 2026.

## Latest updates

- **2026-06** — Zoovu announced Visionary positioning in Gartner’s 2026 search and product discovery assessment; XGEN acquisition was outside the research cutoff.
- **2026-05** — Acquired XGEN AI, backed by FTV Capital; financial terms were not disclosed.
- **2026-01** — Jonathan Taylor became CEO effective January 1; announcement published January 25.
- **2025-12** — Launched MCP Server for product-aware AI agents.
- **2025-09** — Announced an enhanced AI shopping assistant for enterprise ecommerce.
- **2025-05** — Announced strategic partnership with commercetools.

## Links

- Website: https://zoovu.com/
- LinkedIn: https://www.linkedin.com/company/zoovu/
- Twitter/X: https://twitter.com/zoovu
- YouTube: https://www.youtube.com/channel/UCGkH-TW9uk0xvkoQmvNN8oA
- Instagram: https://www.instagram.com/zoovu_inc/
- Facebook: https://www.facebook.com/zoovu.company

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Profile page: https://yespress.io/zoovu
Published by YesPress — https://yespress.io
Last updated: 2026-10-03