# Zen Media

> Zen Media is a Miami-based, remote-first B2B communications and marketing firm that combines earned media, content, social, search and AI-visibility measurement. Founded by Shama Hyder in 2009 after her research into the then-new business potential of Twitter, the firm evolved from a digital and social agency into an integrated PR shop and, after acquiring Sevans PR and Optimum7, into a broader growth platform built around being found, cited and recommended by both people and AI systems.

- **Founded:** 2009
- **Headquarters:** Miami, United States
- **Founders:** Shama Hyder (Founder and former CEO)
- **Products:** Strategic PR and media relations, Content, social and demand generation, Snooze or News, AI visibility optimization, Published Monthly
- **Notable:** Grew 400% in its first year after pivoting from general consulting to hands-on digital marketing., Recognized by the White House and the United Nations in entrepreneur and top-company programs cited in Zen Media’s public materials., Earned Platinum for Best Content at the Hermes Creative Awards and a Gold ADDY at the American Advertising Awards.

## Products & services

- **Strategic PR and media relations** — Media strategy, press coverage, executive visibility, product launches, crisis communications, events, awards and speaking programs for B2B brands.
- **Content, social and demand generation** — Content strategy and creation, organic and paid social, SEO, PPC, email, event marketing, lead generation and sales enablement coordinated around a go-to-market plan.
- **Snooze or News** — An AI-enabled tool introduced to score the newsworthiness of a press release and recommend appropriate distribution channels.
- **AI visibility optimization** — Prompt discovery, answer-share baselining, generative engine optimization, authority content, earned placements and reporting across leading AI answer systems.
- **Published Monthly** — A subscription combining prompt discovery, monthly editorial placement and authority reporting to improve citation in AI answers over time.
- **AVOS, ZAVI and GEO GPT** — An operating system, search-intelligence layer and generative-engine-optimization tooling marketed as the technical stack behind Zen Media’s AI-visibility work.

## Achievements

- Grew 400% in its first year after pivoting from general consulting to hands-on digital marketing.
- Recognized by the White House and the United Nations in entrepreneur and top-company programs cited in Zen Media’s public materials.
- Earned Platinum for Best Content at the Hermes Creative Awards and a Gold ADDY at the American Advertising Awards.
- Named Shama Hyder to the 2025 Inc. Female Founders 500; Inc. cited a 90% client-retention rate and Zen’s AI press-release tool.
- Built the Chase BizMobile campaign around a 28-foot trailer that made at least 50 stops nationwide.
- For OneDine, reported 44 earned placements, 196 million in online readership, more than 1.3 million social-video views and 50 signed accounts during a rapid 2020 pivot.
- For TrueLook, reported more than 500,000 impressions and 548 high-intent demo leads from a niche construction-influencer campaign.
- For an oncology client, reported answer share rising from 3.35% to 7.50% after a three-month AI-visibility program.

## Latest updates

- **2024-12** — Acquired Sevans PR; Sarah Evans joined as partner and head of PR, extending the firm into consumer technology and the Reputation+ method.
- **2025-09** — Acquired Optimum7 in a transaction Duran Inci publicly described as a $10 million deal; Inci became Zen Media CEO and Shama Hyder moved to chief visionary officer.
- **2026-09** — Ecommerce.com emerged from stealth under a partnership with Zen Media and Optimum7; the announcement named Sarah Evans CEO of Zen Media and Duran Inci CEO of Ecommerce.com and Optimum7.
- **2026-09** — Published new AI-visibility case studies using fixed prompt panels, citation tracking and narrow buyer-intent clusters to attribute changes in answer share.

## Links

- Website: https://zenmedia.com/
- LinkedIn: https://www.linkedin.com/company/wearezenmedia/
- Twitter/X: https://x.com/WeAreZenMedia
- YouTube: https://www.youtube.com/@ZenMediaOfficial
- Instagram: https://www.instagram.com/zenmediagroup/
- Facebook: https://www.facebook.com/ZenMediaGroup/

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Profile page: https://yespress.io/zen-media
Published by YesPress — https://yespress.io
Last updated: 2026-09-24