# Zaya Care

> Zaya Care is a New York-based healthcare company building the largest network of in-network maternal and wellness specialists in the United States. It negotiates insurance contracts on behalf of independent practitioners - pelvic floor therapists, lactation consultants, dietitians, mental health therapists and acupuncturists - and handles credentialing, eligibility and billing so those providers can accept insurance without the administrative burden or financial risk of doing it alone. Inspired by the comprehensive European model of maternity care, Zaya gives small practices the leverage and efficiency of a large health system while letting them stay independent, and gives patients affordable, whole-person care beyond the standard OB-GYN visit.

- **Founded:** 2020
- **Headquarters:** New York, New York, United States
- **Founders:** Leoni Runge (Founder & CEO)
- **Team size:** ~31 employees
- **Products:** In-Network Insurance Contracting, Practice Administration & Billing, Independent Provider Network, Practice Growth Platform
- **Notable:** Raised $7.6M seed round led by Inspired Capital (March 2022)., Launched the mission to build the largest network of in-network maternal care specialists in the US., Negotiated in-network coverage with major payers including Aetna, United Healthcare and EmblemHealth.

## Products & services

- **In-Network Insurance Contracting** — Zaya negotiates and manages insurance contracts with payers such as Aetna, United Healthcare, EmblemHealth, Oscar and others on behalf of independent providers, so practitioners can accept insurance and patients can access covered care.
- **Practice Administration & Billing** — Handles credentialing, eligibility verification, claims and billing - removing the administrative overhead and financial risk that keep small practices cash-only.
- **Independent Provider Network** — A multi-specialty network of maternal and wellness specialists - pelvic floor and physical therapists, lactation consultants, dietitians, mental health therapists and acupuncturists - available to patients as in-network care.
- **Practice Growth Platform** — Gives independent practices the financial leverage and efficiency of a large health system - higher per-visit reimbursement, new insured patient volume, and multi-specialty expansion - without giving up their independence.

## Achievements

- Raised $7.6M seed round led by Inspired Capital (March 2022).
- Launched the mission to build the largest network of in-network maternal care specialists in the US.
- Negotiated in-network coverage with major payers including Aetna, United Healthcare and EmblemHealth.
- Named to the New York Digital Health 100.
- Recognized among promising women's health startups of 2022.
- Grew to 100+ independent practices across New York and New Jersey.

## Latest updates

- **2021-10** — Zaya launches publicly to build the largest network of in-network maternal care specialists.
- **2022-03** — Raises $7.6M seed round led by Inspired Capital to expand states and platform.
- **2024-01** — Expands to a multi-specialty provider network serving 100+ independent practices across New York and New Jersey.

## Links

- Website: https://zayacare.com
- LinkedIn: https://www.linkedin.com/company/zaya-care
- Twitter/X: https://twitter.com/zaya_care

---

Profile page: https://yespress.io/zaya-care
Published by YesPress — https://yespress.io
Last updated: 2026-07-07