# How to Get Your Startup Cited by ChatGPT, Perplexity, and Gemini

> A field guide to Generative Engine Optimization (GEO): the practice of structuring your content and earned-media footprint so ChatGPT, Perplexity, and Gemini cite your startup as a source. It explains why citations equal retrieval trust, the platform-specific mechanics, a step-by-step playbook, and the single biggest mistake founders make — publishing only when they raise. It closes with YesPress as the engine that runs GEO on a continuous schedule.

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Profile page: https://yespress.io/yespress/how-to-get-your-startup-cited-by-chatgpt-perplexity-and-gemini
Published by YesPress — https://yespress.io
Last updated: 2026-07-10