# Yassir Ennazk

> Yassir Ennazk is a Moroccan software entrepreneur, founder and CEO of Scalify, co-founder and CEO of Lightfunnels, and founder of Watchify. His earlier projects include Fastmocap, a Kinect-based motion-capture application, and Facesniper, a Facebook audience-targeting tool launched in January 2014. His public work spans advertising automation, online selling, and conversion measurement.

- **Role:** Founder & CEO at Scalify
- **Organizations:** Scalify, Lightfunnels, Watchify, Proud Studios
- **Nationality:** Moroccan
- **Education:** IT Engineering Degree, Ecole Marocaine des Sciences de l’ingénieur (EMSI), Marrakech
- **Known for:** Developed Fastmocap as a graduation project, using Microsoft Kinect for 3D character animation., Created Facesniper and reported several hundred international customers within two months of its January 2014 launch., Founded Scalify and co-founded Lightfunnels.

## Career timeline

- **2012** — Completed the IT engineering study period listed on LinkedIn; his graduation project was Fastmocap, according to a 2014 interview.
- **2013** — Began developing the Facesniper idea in September.
- **2014** — Launched Facesniper in January; in February he reported several hundred international customers.
- **2018** — Scalify founded, according to its company LinkedIn page; Lightfunnels dates its initial idea to the same year.
- **2019** — Appointed director of Scalify Solutions Ltd on November 19.
- **2021** — Published Lightfunnels documentation in July; Lightfunnels launched in late November.
- **2023** — Lightfunnels introduced e-commerce stores.
- **2024** — Listed as a speaker for LF Connect in Marrakech; posted an invitation to meet at GITEX Africa.

## Achievements

- Developed Fastmocap as a graduation project, using Microsoft Kinect for 3D character animation.
- Created Facesniper and reported several hundred international customers within two months of its January 2014 launch.
- Founded Scalify and co-founded Lightfunnels.
- Founder of Watchify; his founder letter says he had helped more than 12,000 businesses with advertising. This is a founder-reported claim.

## Latest updates

- **2024-05** — Posted “Meet us @ GITEX AFRICA!” on LinkedIn.
- **2026-10** — Research observation: Watchify’s public founder letter identifies Ennazk as founder of Scalify and Watchify; Scalify’s current homepage presents Sato AI for Meta and TikTok. This is an observation date, not a launch date.

## Links

- Website: http://ennazk.com/
- LinkedIn: https://www.linkedin.com/in/ennazk
- GitHub: https://github.com/Ennazk

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Profile page: https://yespress.io/yassir-ennazk
Published by YesPress — https://yespress.io
Last updated: 2026-10-13