# Yann Schuermans

> Yann Schuermans is the co-founder and CEO of Baskit, which combines operational technology, commercial support and financing for offline distribution networks in Southeast Asia. A Belgian-Brazilian executive with experience at AB InBev and Circles.Life, he built Baskit around working with existing distributors and wholesalers. In April 2026, the company announced a $4.4 million Series A first close and plans to expand into the Philippines.

- **Role:** Co-founder & CEO at Baskit
- **Organizations:** Baskit, AB InBev, Circles.Life
- **Nationality:** Belgian-Brazilian
- **Education:** International management (field of study), University of Manchester, International School of Brussels
- **Known for:** Co-founded and leads Baskit, supporting established offline distributors and wholesalers., Reported Baskit’s first profitable month in 2024., Led Baskit through its April 2026 Series A first close, with the company reporting $9.9 million in total equity raised.

## Career timeline

- **2016** — Joined AB InBev’s Asia Pacific headquarters in Shanghai, according to his first-person career account.
- **2017** — An AB InBev project involving Chinese wholesalers and distributors helped shape his later approach to distribution enablement.
- **Before 2021** — Held AB InBev roles including chief of staff to the Asia Pacific CEO, general manager for Hong Kong and Macau, and regional strategy and M&A leadership.
- **2021** — Left AB InBev for startup work in Singapore; his BRAVE interview identifies the company as Circles.Life.
- **2022** — Co-founded Baskit; investor Investible dates the commercial launch to November 2022.
- **2023** — Moved from Singapore to Jakarta to be closer to customers. Baskit announced $1.5 million pre-seed funding in March and $3.3 million seed funding in June.
- **2024** — Reported Baskit’s first profitable month and an eight-figure annualized revenue milestone; the post did not specify the currency.
- **2026** — Baskit announced a $4.4 million Series A first close led by Cento Ventures, a separate $3 million HSBC Innovation Banking revolving credit facility, and plans for the Philippines.

## Achievements

- Co-founded and leads Baskit, supporting established offline distributors and wholesalers.
- Reported Baskit’s first profitable month in 2024.
- Led Baskit through its April 2026 Series A first close, with the company reporting $9.9 million in total equity raised.
- Baskit reported working with more than 60 brands in April 2026.

## Latest updates

- **2026-04** — Baskit announced a $4.4 million Series A first close led by Cento Ventures and a $3 million revolving credit facility from HSBC Innovation Banking; the announcement outlined expansion into the Philippines.
- **2025-09** — Shared a first-person account of leaving AB InBev, co-founding Baskit with Yoonjung Yi and moving to Jakarta in 2023.
- **2024-12** — Reported Baskit’s first profitable month, an eight-figure annualized revenue milestone and hundreds of new customers during 2024.

## Links

- LinkedIn: https://www.linkedin.com/in/yannschuermans/

---

Profile page: https://yespress.io/yann-schuermans
Published by YesPress — https://yespress.io
Last updated: 2026-10-25