# Xiaohan Shen

> Xiaohan Shen is the co-founder and CEO of Coldreach (YC W23), a San Francisco startup that uses AI to find ready-to-buy leads by watching public buying signals and to personalize cold outbound at scale. A University of Wisconsin-Madison computer science and data science grad, he calls himself an 'outbound nerd' after writing more than 1,000 cold emails by hand at his first startup, EasyJobs, which he and co-founder Hankel Bao grew to 20,000 monthly active users before pivoting into the tooling problem they lived themselves.

- **Role:** Co-Founder and CEO at Coldreach
- **Organizations:** Coldreach, EasyJobs, Intel, Cross Impact, Seek Truth
- **From:** China
- **Nationality:** Chinese
- **Education:** BA, Computer Science & Data Science, University of Wisconsin-Madison, High School Diploma, The High School Affiliated to Renmin University of China
- **Known for:** Co-founded Coldreach and was accepted into Y Combinator (Winter 2023), Grew first startup EasyJobs to about 20,000 monthly active users in roughly 18 months, Wrote more than 1,000 personalized cold outbound emails by hand across his startups

## Career timeline

- **2019** — Begins studying Computer Science and Data Science at University of Wisconsin-Madison
- **2021** — Co-founds EasyJobs, an AI job-search assistant, with Hankel Bao
- **2022** — EasyJobs grows to roughly 20,000 monthly active users within about 18 months
- **2023** — Co-founds Coldreach and enters Y Combinator's Winter 2023 batch as CEO
- **2023** — Graduates from UW-Madison and moves the company to San Francisco
- **2024** — Launches Coldreach's custom intent-signal product for finding ready-to-buy leads

## Achievements

- Co-founded Coldreach and was accepted into Y Combinator (Winter 2023)
- Grew first startup EasyJobs to about 20,000 monthly active users in roughly 18 months
- Wrote more than 1,000 personalized cold outbound emails by hand across his startups
- Helped 50+ sales teams build consistent outbound motions
- Built working outbound engines from scratch for two different startups

## Latest updates

- **2024-04** — Relaunched Coldreach on Y Combinator with a focus on custom intent signals to find ready-to-buy leads.

## Links

- Website: https://coldreach.ai
- LinkedIn: https://www.linkedin.com/in/xiaohanshen
- Twitter/X: https://twitter.com/coldreach_ai

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Profile page: https://yespress.io/xiaohan-shen
Published by YesPress — https://yespress.io
Last updated: 2026-07-31