# Woo.io

> Woo.io sells AI software to staffing and recruiting teams that refreshes candidate and client records inside existing ATS and CRM systems, tracks career moves, and surfaces people worth contacting again. Founded in 2015 by recruiting veterans Liran Kotzer and Ami Dudu, it began as a discreet job matching service and now emphasizes the value of relationships already stored in a firm's database.

- **Founded:** 2015
- **Headquarters:** San Francisco, United States
- **Founders:** Liran Kotzer (Co-founder and CEO), Ami Dudu (Co-founder and CTO)
- **Products:** AI Career Tracker, Data Enrichment Engine, AI Sourcer, Profile Tracker, Helena
- **Notable:** Announced a $7 million Series A and Helena in November 2017., A 2019 founder interview said Woo had worked with more than 500 customers; this is a historical company claim., In a 2022 company case study, Spinks described placing a candidate who had sat in its database for more than a year within two weeks of rediscovery.

## Products & services

- **AI Career Tracker** — Tracks job changes, promotions and relocations, with updates and outreach signals in ATS and CRM workflows.
- **Data Enrichment Engine** — Continuously refreshes candidate and client profiles in existing staffing systems.
- **AI Sourcer** — Ranks candidates in existing databases for open roles and presents reasons for its matches.
- **Profile Tracker** — Signals when a viewed external profile belongs to a known contact in a team's network.
- **Helena** — Original two-sided virtual headhunter and candidate agent matching passive job seekers with employers.

## Achievements

- Announced a $7 million Series A and Helena in November 2017.
- A 2019 founder interview said Woo had worked with more than 500 customers; this is a historical company claim.
- In a 2022 company case study, Spinks described placing a candidate who had sat in its database for more than a year within two weeks of rediscovery.
- Woo quotes TechNET IT leadership saying 80–85% of placements come from its own CRM; this is a customer testimonial, not a controlled comparison.

## Latest updates

- **2026-09** — Woo's LinkedIn page described its JobAdder integration going live with Applause IT Recruitment.
- **2026-08** — Woo published a post encouraging recruiters to revisit strong candidates already in their networks.
- **2026-07** — Woo published posts about data quality and recruitment relationships.
- **2026-06** — Woo discussed the launch of AI Sourcer and updated its Smart Search subscription terms.

## Links

- Website: https://tech.woo.io/
- LinkedIn: https://www.linkedin.com/company/woo-io
- Twitter/X: https://twitter.com/Woo_io
- Facebook: https://facebook.com/Wooio-1296481160377945/

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Profile page: https://yespress.io/woo-io
Published by YesPress — https://yespress.io
Last updated: 2026-09-29