# Will Pacheco

> Will Pacheco is the San Francisco Bay Area-based co-founder and CEO of Greenfield, a buy-side advisory business combining acquisition research technology with founder outreach. Previously at RBC Capital Markets, RLH Equity Partners and Mirantis, he holds an MBA from Kellogg and a finance degree from the University of Minnesota. His work centers on acquisition sourcing, client strategy and relationships with business owners.

- **Role:** Co-Founder and CEO at Greenfield
- **Organizations:** Greenfield, RBC Capital Markets, RLH Equity Partners, Mirantis, Stonehaven affiliate platform, SEO (Sponsors for Educational Opportunity)
- **Education:** Master of Business Administration, Northwestern University - Kellogg School of Management, Bachelor of Science in Business, Finance, University of Minnesota - Carlson School of Management
- **Known for:** Promoted to Senior Associate at RLH in September 2020 for contributions including proactive identification and engagement of prospective portfolio companies., His official professional biographies report more than $1.5 billion in career transaction value., Built Greenfield from a passion project into a buy-side advisory business.

## Career timeline

- **2016** — Began an investment banking role at RBC Capital Markets; Crunchbase and public career listings place the start in 2016.
- **2018** — Joined RLH Equity Partners.
- **2020** — Promoted to Senior Associate at RLH Equity Partners; announced September 15.
- **2021** — Moved to Mirantis as Head of Corporate Development.
- **2023** — Crunchbase records the start of his Greenfield Founder and CEO role in May 2023; company founding dates vary across directories.
- **2024** — Announced Greenfield Research Partners publicly in September; featured in Source Talks on December 12.
- **2026** — Stonehaven announced his addition to its affiliate platform on October 19.

## Achievements

- Promoted to Senior Associate at RLH in September 2020 for contributions including proactive identification and engagement of prospective portfolio companies.
- His official professional biographies report more than $1.5 billion in career transaction value.
- Built Greenfield from a passion project into a buy-side advisory business.

## Latest updates

- **2026-10** — Stonehaven announced on October 19 that Will Pacheco of Greenfield AI, Inc had joined its affiliate platform.

## Links

- Website: https://grpartnersbd.com/
- LinkedIn: https://www.linkedin.com/in/willpacheco

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Profile page: https://yespress.io/will-pacheco
Published by YesPress — https://yespress.io
Last updated: 2026-10-27