# Weston Lunsford

> Weston Lunsford is the co-founder and former CEO of Dental Intelligence and the current CEO of Plansight. He began a CPA practice in 2004, moved from advising business owners to building analytics software, and has publicly discussed investing, delegation and coaching a Utah high-school mountain-bike team.

- **Role:** Chief Executive Officer at Plansight
- **Organizations:** Dental Intelligence, Plansight, Lunsford Peck Certified Public Accountants
- **Education:** Utah Valley University
- **Known for:** Co-founded Dental Intelligence and led it as CEO., Led Dental Intelligence during its announced $34 million K1 minority growth round in 2019., Dental Intelligence reported more than 5,000 practices and more than 150 employees in September 2019.

## Career timeline

- **2004** — Started a CPA practice with Shaylen Peck.
- **2008** — Recalled investigating why dental clients with similar patient numbers had different business results.
- **2015** — Dental Intelligence launched its analytics product.
- **2019** — Dental Intelligence announced a $34 million minority Series A round from K1; funding partly supported its acquisition of LocalMed.
- **2021** — Dental Intelligence’s November founder interview described him as former CEO.
- **2026** — Plansight identifies Lunsford as CEO; its February article features his discussion with Adam Smith.

## Achievements

- Co-founded Dental Intelligence and led it as CEO.
- Led Dental Intelligence during its announced $34 million K1 minority growth round in 2019.
- Dental Intelligence reported more than 5,000 practices and more than 150 employees in September 2019.
- Dental Intelligence was ranked No. 381 on the 2019 Inc. 5000, as reported in his Growth Think Tank interview.

## Latest updates

- **2026-02** — A Plansight article dated February 7 features CEO Weston Lunsford and Adam Smith discussing brokerage workflows, automation and the Benefits Broker Boost podcast.
- **2025-10** — Tooth & Coin published a replay of its conversation with Lunsford on using business intelligence in practice management; this is a replay, not evidence of a new interview.

## Links

- Website: https://plansight.com/
- LinkedIn: https://www.linkedin.com/in/weston-lunsford-a518837

---

Profile page: https://yespress.io/weston-lunsford
Published by YesPress — https://yespress.io
Last updated: 2026-10-25