# Wellth

> Wellth is a Los Angeles-based digital health company that uses behavioral economics and small financial incentives to help high-risk patients build daily healthy habits - taking medications, checking vitals, and showing up to appointments. Through a consumer-grade smartphone app built around daily photo check-ins, Wellth works with Medicare Advantage, Medicaid, D-SNP, ACA and employer plans to improve care plan adherence, lift Star Ratings, and lower costly hospital admissions.

- **Founded:** 2014
- **Headquarters:** Los Angeles, California, United States
- **Founders:** Matthew Loper (Co-Founder & CEO), Alec Zopf (Co-Founder & CTO)
- **Team size:** Approximately 140 employees
- **Products:** Daily Care Motivation Platform, Member Engagement & Adherence Programs, AI-Powered Personalization
- **Notable:** Over 70 million daily member check-ins completed, 90% average care plan adherence among members, 51% reduction in inpatient admissions

## Products & services

- **Daily Care Motivation Platform** — A smartphone app that uses daily photo check-ins and small financial incentives, grounded in behavioral economics (loss aversion, choice architecture), to motivate members to take medications, monitor vitals, attend appointments, and complete screenings.
- **Member Engagement & Adherence Programs** — Programs tracking medication adherence, clinical value monitoring (A1c, blood pressure, glucose), provider appointment attendance, lab and screening completion, and health surveys (HOS, CAHPS).
- **AI-Powered Personalization** — Generative AI and AI image recognition to personalize each member's care journey and verify daily actions, expanding under the Series C roadmap.

## Achievements

- Over 70 million daily member check-ins completed
- 90% average care plan adherence among members
- 51% reduction in inpatient admissions
- 16% improvement in medication adherence (PDC)
- 43% reduction in high-cost utilization
- 2-4x ROI on cost reduction for partners
- 4+ Star Ratings across Medicare Part C and D measures
- Raised approximately $73.5M total funding over multiple rounds

## Latest updates

- **2025-08** — Closed an oversubscribed $36M Series C led by Mercato Partners to scale its Daily Care Motivation platform and build new generative AI capabilities.
- **2023-03** — Raised $20M Series B to scale its behavioral science-based engagement platform.
- **2020-05** — Raised $10M to expand its incentive-based patient adherence model.

## Links

- Website: https://wellthapp.com
- LinkedIn: http://www.linkedin.com/company/wellth
- Twitter/X: http://twitter.com/wellthapp
- Facebook: https://facebook.com/wellthapp

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Profile page: https://yespress.io/wellth
Published by YesPress — https://yespress.io
Last updated: 2026-06-08
