# We. Communications

> We. Communications is a privately held, founder-led global communications agency based in Bellevue, Washington. Founded in 1983 around an early conviction that technology would reshape work and life, the firm now helps enterprise brands explain complex products, protect reputation, guide executives, manage crises and run integrated campaigns across technology, health, consumer and social-impact markets. It reports more than 1,500 employees and coverage across more than 100 international markets.

- **Founded:** 1983
- **Headquarters:** Bellevue, United States
- **Founders:** Melissa Waggener Zorkin (Founder and Global CEO), Pam Edstrom (Co-founder)
- **Products:** Company Transformation, Launch Pad, C-Suite Surround, Reputation Resilience, Brand Resonance
- **Notable:** Grew into one of the largest independent communications agencies, with more than 1,500 employees and work spanning more than 100 international markets., Built a multi-decade relationship with Microsoft from the agency's earliest years through the 2025 Majorana 1 quantum-computing launch., Recorded 92% retention among its top 25 clients and more than 35 global new-business wins in 2025.

## Products & services

- **Company Transformation** — Communications blueprints, stakeholder intelligence and narrative work for companies changing culture, strategy or market position.
- **Launch Pad** — Creative concepts, influence mapping and integrated launch support designed to drive adoption, sales and positive brand sentiment.
- **C-Suite Surround** — Executive positioning, peer benchmarking, platform development and social-channel strategy.
- **Reputation Resilience** — Threat assessment, crisis simulations, response playbooks and reputation measurement for high-stakes situations.
- **Brand Resonance** — Brand positioning, audience research and integrated campaign development for visibility and relevance.
- **AI Accelerator** — AI Academy training, AI storymaking and GEO Compass services for communications and marketing teams.
- **Reputation Forecast** — A board-level framework combining Steel City Re financial reputation measures with We.'s stakeholder, media and audience intelligence.

## Achievements

- Grew into one of the largest independent communications agencies, with more than 1,500 employees and work spanning more than 100 international markets.
- Built a multi-decade relationship with Microsoft from the agency's earliest years through the 2025 Majorana 1 quantum-computing launch.
- Recorded 92% retention among its top 25 clients and more than 35 global new-business wins in 2025.
- Developed a healthcare practice reported at roughly US$20 million in worldwide revenue by 2025.
- Melissa Waggener Zorkin has been inducted into the PRWeek Hall of Fame, PRWeek Hall of Femme and ICCO Hall of Fame.
- Won recognition including PRovoke North America Technology PR Agency of the Year, PRWeek Best Places to Work and PRWeek's Outstanding Agency Practice for US Healthcare.
- The MED-EL campaign generated more than 210,000 web visits, nearly 2,000 brochure downloads and more than 1,150 mentor conversations.
- The Rockwell Automation CIIE campaign produced more than 3,000 media stories and a reported 800 million impressions.

## Latest updates

- **2026-09** — Mastercard selected We. Communications as its global communications partner after a competitive review lasting nearly six months.
- **2026-09** — The agency named Charlie Baldwin Head of Intelligence and published research reporting that 88% of surveyed physicians had changed treatment because of patient belief in false information.
- **2026-07** — We. strengthened APAC advisory leadership and appointed a new general manager in Singapore.
- **2025-11** — The UK business reorganized around sectors, corporate services, Studio and digital innovation while adding or expanding work with Harman, Microsoft and Sungrow.
- **2025-07** — Hopscotch Consulting completed its integration into We., expanding social-impact work across EMEA after the 2022 acquisition.
- **2025-05** — Autodesk appointed We. as communications agency of record for corporate, executive, technology and global media work.
- **2025-04** — Dawn Beauparlant became Global President while continuing to oversee North America.
- **2025-03** — WE Communications rebranded as We. Communications, adopting a deep-red identity and a more unified global proposition.

## Links

- Website: https://www.wecommunications.com/
- LinkedIn: https://www.linkedin.com/company/we-comms/
- Twitter/X: https://x.com/wecomms
- YouTube: https://www.youtube.com/user/WaggenerEdstrom
- Instagram: https://www.instagram.com/wecomms/
- Facebook: https://www.facebook.com/WEcomms/

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Profile page: https://yespress.io/we-communications
Published by YesPress — https://yespress.io
Last updated: 2026-09-23