# Warrior Plus

> Warrior Plus, branded WarriorPlus, is a digital-product marketplace and sales platform founded by Mike Lantz in 2006. It connects independent software, ebook and course vendors with affiliates, combining offer funnels, checkout, attribution, commission management and integrations for businesses focused on digital marketing.

- **Founded:** 2006
- **Headquarters:** Henderson, United States
- **Founders:** Mike Lantz (Founder and CEO)
- **Products:** Digital-product marketplace, Offer funnels and checkout, Affiliate tracking and Wallet, Commission Rules, Shared Products
- **Notable:** Operating since 2006., Company-reported community of over 100,000 vendors and affiliates and millions of customers as of its September 2025 overview., A September 2020 ProfitCast episode documents a $50,000 COVID-19 relief donation with GlobalGiving.

## Products & services

- **Digital-product marketplace** — Offer discovery and affiliate promotion for software, ebooks, courses and other digital products.
- **Offer funnels and checkout** — Organizes products into offers with upsells, downsells and commission settings.
- **Affiliate tracking and Wallet** — Last-click offer attribution, commission accounting and withdrawals after applicable delays.
- **Commission Rules** — Automates commission increases by time period, sales milestones or affiliate purchases; documentation dated September 2025.
- **Shared Products** — Eligible vendors can request permission to include other vendors’ products in their offer funnels; documented May 2026.
- **API and integrations** — Public V2 API, webhook options, email and webinar connections, and third-party membership integrations.

## Achievements

- Operating since 2006.
- Company-reported community of over 100,000 vendors and affiliates and millions of customers as of its September 2025 overview.
- A September 2020 ProfitCast episode documents a $50,000 COVID-19 relief donation with GlobalGiving.

## Latest updates

- **2026-01** — Vendor fee documentation dated January 30 states a standard fee of 4.9% plus $0.10 and eligibility-based volume discounts.
- **2026-05** — May 14 guidance explains how refunds, chargebacks and commission delay changes can produce a negative wallet balance.
- **2026-05** — May 28 Shared Products guidance describes vendor-score eligibility and permission requirements for cross-vendor offers.

## Links

- Website: https://warriorplus.com/
- LinkedIn: https://www.linkedin.com/company/warrior-plus/
- Twitter/X: https://x.com/WarriorPlus
- Facebook: https://www.facebook.com/wrplus

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Profile page: https://yespress.io/warrior-plus
Published by YesPress — https://yespress.io
Last updated: 2026-10-23