# Vladyslav Podoliako

> Vladyslav Podoliako is the cofounder and CEO of Belkins and founder of Folderly. He began in data research, cofounded Belkins with Michael Maximoff in 2017, and used problems encountered in agency work to develop software businesses. His public work covers bootstrapping, sales, pricing, email deliverability and AI, and he was named to Forbes 30 Under 30 Europe 2025 in Media and Marketing.

- **Role:** Co-founder and CEO at Belkins
- **Organizations:** Belkins, Folderly
- **Nationality:** Ukrainian
- **Education:** Bachelor of Arts/Science (as listed by Forbes; subject unspecified), International Scientific and Technical University of Academician Yuri Bugay, Specialist, Design, manufacturing and maintenance of radio and computer equipment, Kyiv College of Electronic Devices
- **Known for:** Cofounded Belkins in 2017 and developed it without outside investment., Founded Folderly in response to problems encountered at Belkins., Named to Forbes 30 Under 30 Europe 2025 in Media and Marketing.

## Career timeline

- **Before 2017** — Worked as a freelance data researcher, then as an employee and head of research; met future cofounder Michael Maximoff at a technology startup.
- **2017** — Cofounded Belkins with Michael Maximoff after a layoff.
- **2019** — Folderly began as an internal solution to email deliverability problems, according to his July 2026 first-person article.
- **2021** — Folderly product launch year listed on his personal venture page.
- **2023** — Published first-person Inc. articles about exchanging founder responsibilities, Belkins’ origins and developing SaaS from services.
- **2025** — Named to Forbes 30 Under 30 Europe in Media and Marketing.
- **2026** — Continued publishing on AI, customer acquisition and the costs of automated outreach.

## Achievements

- Cofounded Belkins in 2017 and developed it without outside investment.
- Founded Folderly in response to problems encountered at Belkins.
- Named to Forbes 30 Under 30 Europe 2025 in Media and Marketing.
- Forbes reported $10 million annual recurring revenue and more than 1,000 clients in its April 2025 profile. These are dated company figures, not current independently audited metrics.
- Described pre-selling $100,000 of Folderly before release in a December 2023 first-person Inc. article.
- Listed as a judge on the Stevie Awards sales achievements committee.

## Latest updates

- **2026-10** — LinkedIn lists the October 7 article “The Anti-Content Premium” and the October 1 “Not Me” podcast episode about building an AI-native startup.
- **2026-07** — Published “AI is turning B2B outreach into a tragedy of the commons” at The Next Web on July 28, arguing that automated outreach consumes buyer attention and trust.
- **2025-11** — Appeared on Hyperengage episode 161, discussing deliverability, customer success, separate venture teams and an agricultural technology project.

## Links

- Website: https://vladyslavpodoliako.com/
- LinkedIn: https://www.linkedin.com/in/chiefdata/
- Twitter/X: https://x.com/StBelkins
- YouTube: https://www.youtube.com/@stbelkins
- TikTok: https://tiktok.com/@stbelkins

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Profile page: https://yespress.io/vladyslav-podoliako
Published by YesPress — https://yespress.io
Last updated: 2026-10-27
