# Vital Farms

> Vital Farms is an Austin-based Certified B Corporation that sells pasture-raised eggs and butter sourced from a network of hundreds of small American family farms. Founded in 2007 with 20 hens on a single Texas farm, it now supplies more than 24,000 stores, prints the name of the specific farm on every carton so shoppers can look it up, and crossed $759 million in revenue in 2025 - all while insisting on giving each hen at least 108 square feet of grass.

- **Founded:** 2007
- **Headquarters:** Austin, Texas, United States
- **Founders:** Matt O'Hayer (Founder & Executive Chairman), Catherine Stewart (Co-Founder & Director)
- **Team size:** ~740 employees (crew members)
- **Products:** Pasture-Raised Shell Eggs, Pasture-Raised Butter, Pasture-Raised Ghee, Hard-Boiled Eggs, Liquid Whole Eggs
- **Notable:** Grew from 20 hens in 2007 to more than $759M in annual revenue by 2025, IPO on Nasdaq (VITL) in 2020, First year surpassing $100M in Adjusted EBITDA ($114M) in fiscal 2025

## Products & services

- **Pasture-Raised Shell Eggs** — Flagship large and extra-large eggs from Certified Humane pasture-raised hens, each carton naming the specific farm.
- **Pasture-Raised Butter** — American-made salted and unsalted butter churned from the milk of pasture-raised cows.
- **Pasture-Raised Ghee** — Clarified butter in Original and Himalayan Pink Salt varieties.
- **Hard-Boiled Eggs** — The first brand to offer pasture-raised, peeled, ready-to-eat hard-boiled eggs.
- **Liquid Whole Eggs** — Pasture-raised liquid whole eggs for baking and scrambles.
- **True Blues Heirloom Eggs** — Naturally blue-shelled eggs from heirloom hen breeds.

## Achievements

- Grew from 20 hens in 2007 to more than $759M in annual revenue by 2025
- IPO on Nasdaq (VITL) in 2020
- First year surpassing $100M in Adjusted EBITDA ($114M) in fiscal 2025
- Certified B Corporation since 2015, recertified a fourth time
- Leading US pasture-raised egg brand by retail dollar sales, in 24,000+ stores
- CEO Russell Diez-Canseco named EY Entrepreneur Of The Year 2024 Gulf South
- Ranked #2 on the Big Path Capital MO 100 Top Impact CEO list in 2025
- First brand to sell pasture-raised ready-to-eat hard-boiled eggs (2018)

## Latest updates

- **2026-02** — Reported record fiscal 2025 net revenue of $759.4M (+25.3%), net income of $66.3M, and Adjusted EBITDA of $114M - its first year above $100M EBITDA. Issued FY2026 guidance of $900M-$920M.
- **2025-12** — Farm network surpassed 10 million hens; company added roughly 75 farms in a single quarter.
- **2025-06** — Broke ground on a second Egg Central Station facility in Seymour, Indiana - a 72-acre site expected to add ~400 jobs and $350M in revenue, fully operational by early 2027.
- **2025-01** — Announced expanded roles for two senior leaders to drive growth across the eggs and butter businesses.

## Links

- Website: https://vitalfarms.com
- LinkedIn: https://www.linkedin.com/company/vital-farms
- Twitter/X: http://twitter.com/#!/vitalfarms
- YouTube: https://www.youtube.com/@VitalFarms
- Instagram: https://www.instagram.com/vitalfarms/
- Facebook: https://www.facebook.com/vitalfarms/
- TikTok: https://www.tiktok.com/@vitalfarms

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Profile page: https://yespress.io/vital-farms
Published by YesPress — https://yespress.io
Last updated: 2026-08-13