# Vibe.co

> Vibe.co is a New York-based ad tech company that turns connected TV into a performance marketing channel. Its self-serve, end-to-end platform lets brands of any size create, target, buy, and measure streaming TV campaigns from a single dashboard - with AI handling creative generation, audience targeting, and incrementality measurement. Founded in 2022 by serial ad-tech entrepreneurs Arthur Querou and Franck Tetzlaff, Vibe.co reached a $100M revenue run rate in under two years and raised a $50M Series B at a $410M valuation in September 2025.

- **Founded:** 2022
- **Headquarters:** New York, New York, United States
- **Founders:** Arthur Querou (Co-Founder & CEO), Franck Tetzlaff (Co-Founder & CTO)
- **Team size:** ~180 employees
- **Products:** Vibe CTV Ad Platform, Vibe Studio, Vibe AI Assistant / Vibe IQ2, Incrementality Measurement
- **Notable:** Reached $100M revenue run rate in under two years, Raised $50M Series B at a $410M valuation (September 2025), Described as the most-used CTV ad buying platform in the US

## Products & services

- **Vibe CTV Ad Platform** — A self-serve, end-to-end connected TV advertising platform to create, target, buy, and measure streaming campaigns across 500+ apps and channels from one dashboard, with budgets starting at $50/day.
- **Vibe Studio** — AI-powered creative tool that generates TV-ready video ads, lowering the barrier for brands without production budgets.
- **Vibe AI Assistant / Vibe IQ2** — AI optimization engine and assistant that recommends strategy, targets audiences using millions of consumer profiles, and automates media buying.
- **Incrementality Measurement** — Measurement suite that quantifies true revenue lift and ROAS from TV spend, bringing digital-grade analytics to the living room.

## Achievements

- Reached $100M revenue run rate in under two years
- Raised $50M Series B at a $410M valuation (September 2025)
- Described as the most-used CTV ad buying platform in the US
- Serves 5,000+ brands and 10,000+ performance marketers
- Reaches 120M+ households across 500+ apps and channels
- Average 2.5x ROAS; reported up to 4x better performance than traditional TV
- 4.8/5 rating on G2
- Added Carolyn Everson and Nextdoor CEO Nirav Tolia to its board

## Latest updates

- **2025-09** — Raised $50M Series B led by Hedosophia at a $410M valuation; added Carolyn Everson and Nirav Tolia to the board.
- **2025-09** — Reported surpassing a $100M revenue run rate and 5,000+ brands.

## Links

- Website: https://vibe.co
- LinkedIn: https://www.linkedin.com/company/vibedotco
- Twitter/X: https://twitter.com/vibedotco
- Facebook: https://www.facebook.com/p/Vibeco-100087504983744/

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Profile page: https://yespress.io/vibe-co
Published by YesPress — https://yespress.io
Last updated: 2026-06-10