# vAuto by Cox Automotive

> vAuto supplies automotive dealerships with inventory management, vehicle appraisal, sourcing, pricing, reconditioning and merchandising software. Its ProfitTime GPS product applies vehicle-specific investment guidance to buying and selling decisions, supported by Cox Automotive market data and dealership coaching. The company says more than 14,000 dealers use its tools.

- **Founded:** 2005
- **Headquarters:** Atlanta, United States
- **Founders:** Dale Pollak (Founder), Michael Chiovari (Co-founder; Vice President, IT Operations)
- **Products:** Provision, ProfitTime GPS, Conquest, Stockwave, iRecon
- **Notable:** Reports adoption by more than 14,000 dealers., Expanded from used vehicle management into new vehicle pricing, wholesale sourcing, reconditioning and merchandising., Published a 2018 analysis of nearly one million vehicles at more than 11,700 US dealerships.

## Products & services

- **Provision** — Used vehicle stocking, appraisal, pricing and merchandising using live market data.
- **ProfitTime GPS** — AI-powered acquisition and pricing guidance based on individual vehicle investment potential, with multichannel sourcing and performance reporting.
- **Conquest** — New vehicle inventory management, competitor pricing, incentives, dealer trades and group reporting.
- **Stockwave** — Wholesale sourcing and vehicle analysis across more than 300 marketplaces.
- **iRecon** — Reconditioning task management, approvals, communication and progress tracking integrated with inventory tools.
- **Global Search** — ProfitTime GPS sourcing feature spanning up to seven channels; announced January 18, 2024.
- **Intelligent Promotion** — Vehicle-specific promotions and content displayed inside dealership vehicle detail page photo carousels.
- **Vehicle Intelligence 360 / SnapLot 360** — Vehicle merchandising, visual information and 360-degree media tools.
- **vAuto Academy and Performance Management** — Product certification, onboarding, ongoing training and coaching by staff with dealership experience.
- **Vehicle Journey / Common Problems / Consumer Offer Report** — Current appraisal features combine vehicle history, likely inspection issues and an explanation of offer inputs and deductions.

## Achievements

- Reports adoption by more than 14,000 dealers.
- Expanded from used vehicle management into new vehicle pricing, wholesale sourcing, reconditioning and merchandising.
- Published a 2018 analysis of nearly one million vehicles at more than 11,700 US dealerships.
- Global Search launched in 2024 with nearly one million listings across seven source types.

## Latest updates

- **2025-01** — Pollak announced Invested, his seventh book, on January 8.
- **2026-01** — Patrick Janes urged dealers to track appraisal-to-sales performance and finalize source-tagged appraisals in a January 28 article.
- **2026-10** — Research snapshot: current product pages feature Vehicle Journey, Common Problems, Consumer Offer Report and new Conquest group-reporting tools; this is an observation date, not a claimed launch date.

## Links

- Website: https://www.vauto.com/
- LinkedIn: https://www.linkedin.com/company/vauto/
- Twitter/X: https://twitter.com/vAutoInc
- YouTube: https://www.youtube.com/user/vAutoLMV
- Instagram: https://www.instagram.com/vautoinc/
- Facebook: https://www.facebook.com/vautoinc

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Profile page: https://yespress.io/vauto-by-cox-automotive
Published by YesPress — https://yespress.io
Last updated: 2026-10-02
