# Userpilot

> Userpilot is a product-led growth platform that lets SaaS product and growth teams build in-app experiences - onboarding flows, tooltips, checklists, surveys - and analyze user behavior without writing code. Founded in 2017 by Yazan Sehwail and Thabet Ghoraba, it bundles product analytics, in-app engagement, user feedback, and session replay into one tool so teams can turn user signals into activation, adoption, retention, and revenue. The company is largely bootstrapped, serves 1,000+ companies, and has expanded into AI with an autonomous growth agent named Lia.

- **Founded:** 2017
- **Headquarters:** Newark, Delaware, United States
- **Founders:** Yazan Sehwail (Co-Founder & CEO), Thabet Ghoraba (Co-Founder & CTO)
- **Team size:** Approximately 66-90 employees (distributed/remote)
- **Products:** Product Analytics, In-App Engagement, User Feedback / Surveys, Session Replay, Email & Mobile Engagement
- **Notable:** Grew to 1,000+ customers while remaining largely bootstrapped, Reached roughly $9.5M ARR by 2023 with minimal outside funding (~$4.7M total raised), Positioned as the leading value-oriented alternative to Pendo and Appcues

## Products & services

- **Product Analytics** — Event autocapture, funnels, trends, retention tables, user profiles and dashboards to measure how people actually use a product.
- **In-App Engagement** — No-code onboarding flows, tooltips, modals, checklists, banners and spotlights built with a visual editor.
- **User Feedback / Surveys** — NPS, CSAT and CES surveys with branching logic, deployed anywhere in the user journey.
- **Session Replay** — Watch recordings of user sessions, link them to funnels, and spot friction visually.
- **Email & Mobile Engagement** — Multi-channel messaging that extends in-app experiences to email and mobile.
- **Workflows** — Multi-channel orchestration that triggers experiences based on user behavior.
- **Lia (Userpilot AI Agent)** — An autonomous growth agent that monitors key metrics, flags where activation drops, and generates intervention content.
- **Agent Analytics** — A separate analytics stream that measures usage generated by AI agents operating inside a product.

## Achievements

- Grew to 1,000+ customers while remaining largely bootstrapped
- Reached roughly $9.5M ARR by 2023 with minimal outside funding (~$4.7M total raised)
- Positioned as the leading value-oriented alternative to Pendo and Appcues
- Expanded from an onboarding tool into a full product analytics and AI growth platform
- Founder Yazan Sehwail widely cited as one of the most successful Palestinian tech founders

## Latest updates

- **2025-03** — Hosted the Product Drive 2025 summit where CEO Yazan Sehwail laid out the company's product vision.
- **2025-01** — Launched Lia, an autonomous AI growth agent, alongside Workflows and Agent Analytics.
- **2024-03** — Launched its product analytics solution, expanding beyond in-app engagement.

## Links

- Website: https://userpilot.com
- LinkedIn: https://www.linkedin.com/company/userpilot
- Twitter/X: https://x.com/teamuserpilot
- YouTube: https://www.youtube.com/@userpilot
- Facebook: https://www.facebook.com/userpilot

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Profile page: https://yespress.io/userpilot
Published by YesPress — https://yespress.io
Last updated: 2026-08-08