# UP.Partners

> UP.Partners is a Santa Monica investment firm focused on the moment artificial intelligence meets physical infrastructure. It backs seed and early-stage companies across robotics, aerospace, logistics, energy, advanced manufacturing and autonomous systems, while its wider ecosystem also builds corporate-backed startups through UP.Labs, convenes industry leaders at UP.Summit and directs capital toward New Mexico through UP.Abundance.

- **Founded:** 2020
- **Headquarters:** Santa Monica, United States
- **Founders:** Ben Marcus (Co-Founder & Managing Partner), Cyrus Sigari (Co-Founder), Adam Grosser (Chairman & Managing Partner)
- **Team size:** 33 employees reported in the supplied company data; public LinkedIn figures vary by entity and date.
- **Products:** UP.Ventures, UP.Labs, UP.Summit, UP.Abundance, The Kinetic Age
- **Notable:** Closed a $230 million inaugural early-stage fund in 2021., Built a portfolio that includes BETA Technologies, Skydio, UnitX, LineVision, Noble Machines and Havoc., Created UP.Labs with corporate design partners including Porsche and Alaska Airlines.

## Products & services

- **UP.Ventures** — Seed and early-stage investment in intelligent physical systems and enabling technologies across land, air, sea and space.
- **UP.Labs** — A venture lab that co-creates vertical AI startups around strategic operational problems identified with corporate design partners.
- **UP.Summit** — An invitation-only gathering connecting founders, executives, investors, policymakers and technology leaders in transportation and physical industry.
- **UP.Abundance** — An investment strategy for energy, mobility and climate companies that establish a meaningful presence in New Mexico.
- **The Kinetic Age** — An annual research report on physical AI, robotics, defense, energy, industrial capacity and venture capital, renamed from The Moving World Report.

## Achievements

- Closed a $230 million inaugural early-stage fund in 2021.
- Built a portfolio that includes BETA Technologies, Skydio, UnitX, LineVision, Noble Machines and Havoc.
- Created UP.Labs with corporate design partners including Porsche and Alaska Airlines.
- Launched UP.Abundance after securing New Mexico State Investment Council backing.
- UP.Abundance reported six investments within six months of its first fund close in October 2025.
- Established The Moving World Report and renamed its 2026 edition The Kinetic Age to reflect a broadened physical-intelligence thesis.

## Latest updates

- **2026-05** — Announced a strategic relationship with TWG Global to accelerate investment in physical-world technology.
- **2026-04** — Released The Kinetic Age 2026, reframing its annual Moving World research around physical intelligence, robotics, energy, defense and industrial change.
- **2025-10** — Publicly launched UP.Abundance, a New Mexico-focused mobility and energy investment strategy backed by the state's sovereign wealth fund.
- **2025-10** — Reported that UP.Abundance had made six investments in six months, with participating companies building in or considering expansion to New Mexico.
- **2024-11** — New Mexico State Investment Council approved commitments of up to $80 million across UP.Abundance I, UP.Labs I and UP.Ventures II.

## Links

- Website: https://up.partners
- LinkedIn: https://www.linkedin.com/company/uppartners
- Twitter/X: https://twitter.com/UPPartnersVC
- YouTube: https://www.youtube.com/@up.partners
- Instagram: https://www.instagram.com/up.partners/
- Facebook: https://facebook.com/UP.PartnersVC/

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Profile page: https://yespress.io/up-partners
Published by YesPress — https://yespress.io
Last updated: 2026-08-16