# UnboundB2B

> UnboundB2B is a global B2B marketing and demand generation agency serving enterprise technology companies and fast-growing businesses. Its BrandGen framework combines brand positioning, campaign creation, media activation and measurement, supported by targeted lead generation, content syndication, account-based marketing and sales qualification services.

- **Founded:** 2017
- **Headquarters:** San Jose, United States
- **Founders:** Rameshwar Sahu (Co-founder and CEO), Nishant Agrawal (Co-founder; Chief Sales Officer in the company’s 2020 announcement)
- **Products:** BrandGen, Unbound Initiate, Unbound Promote, Unbound Activate, Unbound Webinar
- **Notable:** Reported growth from two people to 150 employees within two years in its July 2019 office announcement., Delphix case study reports a 25% year-over-year increase in marketing-sourced opportunities., North Atlantic Networks case study reports 650 leads in 12 weeks and 3X ROI.

## Products & services

- **BrandGen** — Integrated brand-to-demand framework: positioning, campaign creation, activation and measurement.
- **Unbound Initiate** — Top-of-funnel lead delivery matched to the client’s ideal customer profile using proprietary databases and publications.
- **Unbound Promote** — Account-based engagement combining programmatic advertising, lead generation and lead scoring.
- **Unbound Activate** — Behavioral tracking, tailored nurture sequences and BANT qualification before sales handoff.
- **Unbound Webinar** — Webinar support from ideation to post-event follow-up.
- **SDR as a Service** — Outsourced sales development and outbound support.

## Achievements

- Reported growth from two people to 150 employees within two years in its July 2019 office announcement.
- Delphix case study reports a 25% year-over-year increase in marketing-sourced opportunities.
- North Atlantic Networks case study reports 650 leads in 12 weeks and 3X ROI.
- Burckhardt Compression case study reports 97-plus appointments from October 2024 through January 2025.

## Latest updates

- **2026-10** — Published “B2B Demand Generation Channel Economics: How to Compare Cost per SQL, Opportunity and Pipeline” on October 14.
- **2025-04** — Announced David Hayes as EVP, GTM Solutions; announcement published April 1 describes a March appointment.
- **2024-10** — Announced a Guadalajara office to support North American demand generation and SDR work.

## Links

- Website: https://www.unboundb2b.com/
- LinkedIn: https://www.linkedin.com/company/unboundmarketing/
- Twitter/X: https://twitter.com/UnboundB2B
- Instagram: https://www.instagram.com/unboundmarketing/
- Facebook: https://www.facebook.com/Unbound-B2B-181332725907075/

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Profile page: https://yespress.io/unboundb2b
Published by YesPress — https://yespress.io
Last updated: 2026-10-23