# Trupanion

> Trupanion sells medical insurance for cats and dogs, pairing recurring premiums and unlimited eligible payouts with software that can pay participating veterinary hospitals directly at checkout. Its core subscription business serves more than 1.12 million pets, while partner and other insurance operations bring total enrollment to approximately 1.63 million as of June 30, 2026.

- **Founded:** 2000
- **Headquarters:** Seattle, United States
- **Founders:** Darryl Rawlings (Founder and Chair of the Board; former CEO)
- **Products:** Trupanion medical insurance, VetDirect Pay, Veterinary Portal and Digitail integration, Furkin and PHI Direct
- **Notable:** Publicly listed on Nasdaq under TRUP following its July 2014 IPO., More than US$4 billion in veterinary invoices paid, reported in 2026., 1,124,548 subscription pets at June 30, 2026.

## Products & services

- **Trupanion medical insurance** — Monthly medical insurance for dogs and cats; the flagship North American product offers 90% coverage of eligible expenses, unlimited eligible payouts, and a lifetime per-condition deductible, subject to local policy terms.
- **VetDirect Pay** — Proprietary software and payment process allowing participating hospitals to receive the insurer’s eligible share directly at checkout.
- **Veterinary Portal and Digitail integration** — Claims submission, pre-approval requests and payment posting integrated into veterinary practice workflows. Digitail integration announced August 4, 2026.
- **Furkin and PHI Direct** — Canadian insurance brands with different coverage and pricing positions, reported in the other-business segment.

## Achievements

- Publicly listed on Nasdaq under TRUP following its July 2014 IPO.
- More than US$4 billion in veterinary invoices paid, reported in 2026.
- 1,124,548 subscription pets at June 30, 2026.
- US$19.4 million GAAP net income in fiscal 2025, versus a US$9.6 million net loss in 2024.
- Over 11,000 North American hospitals using its Veterinary Portal, reported August 2026.

## Latest updates

- **2026-10** — Announced an awareness partnership with Simon Cowell on October 8.
- **2026-08** — Q2 revenue reached US$392.9 million; the board authorized up to US$100 million in share repurchases, without an expiration date or an obligation to buy.
- **2026-08** — Digitail integration launched August 4, bringing Trupanion claims and payments into veterinary practice software.
- **2026-02** — Reported fiscal 2025 revenue of US$1.4393 billion and net income of US$19.4 million.

## Links

- Website: https://www.trupanion.com/
- LinkedIn: https://www.linkedin.com/company/trupanion/
- Twitter/X: https://x.com/Trupanion
- YouTube: https://www.youtube.com/trupanion
- Instagram: https://www.instagram.com/trupanion/
- Facebook: https://www.facebook.com/Trupanion
- TikTok: https://www.tiktok.com/@trupanion

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Profile page: https://yespress.io/trupanion
Published by YesPress — https://yespress.io
Last updated: 2026-10-23