# Truehold

> Truehold is a U.S. real estate company that buys homes and allows eligible sellers to remain as renters. Its sale-and-stay model releases equity through a property sale rather than a loan. It also buys homes outright, acquires rental portfolios and multifamily properties, and offers investment-property financing through affiliated Truehold Financial.

- **Founded:** 2021
- **Headquarters:** New York, United States
- **Founders:** Brian Hardecker (Founder; founding CEO), Snehal Kundalkar (Co-founder; CTO (historical database listing))
- **Products:** Sell and Rent / Sell and Stay, Sell Your Home, SFR Portfolio Sales, Multifamily Sales, Truehold Financial DSCR Loans
- **Notable:** Launched in St. Louis in 2021., Company reports serving its 1,000th customer in 2023., Expanded into six additional Southern states in 2024, according to its company timeline.

## Products & services

- **Sell and Rent / Sell and Stay** — An all-cash home sale followed by a standard lease for the seller. Offers are subject to inspection; ongoing rent and lease compliance are required.
- **Sell Your Home** — Direct cash purchase for homeowners who want to move; as-is sales and flexible closing dates.
- **SFR Portfolio Sales** — Direct acquisition of established single-family rental portfolios; company advertises portfolios of 5-10+ homes and coordinated closings.
- **Multifamily Sales** — Direct apartment-building acquisitions, with Truehold describing itself as a long-term end buyer that takes over management.
- **Truehold Financial DSCR Loans** — Investment-property financing evaluated using rental cash flow; offered by affiliated SFR FinCo LLC, NMLS #2740541, subject to qualification and state availability.
- **Truehold Financial Fix-and-Flip Loans** — Short-term financing for acquisition and renovation of investment properties, subject to underwriting and state availability.

## Achievements

- Launched in St. Louis in 2021.
- Company reports serving its 1,000th customer in 2023.
- Expanded into six additional Southern states in 2024, according to its company timeline.
- Launched affiliated Truehold Financial in 2025.

## Latest updates

- **2025-12** — Published a partnership Q&A with Kingstone Capital owner Daniel Hartman.
- **2026-04** — Published guides comparing cash home sales with sell-and-rent and explaining rental-property financing.
- **2026-06** — Published a guide to financing the Buy, Rehab, Rent, Refinance, Repeat investment strategy.

## Links

- Website: https://www.truehold.com/
- LinkedIn: https://www.linkedin.com/company/truehold
- Twitter/X: https://twitter.com/trueholdhomes
- Instagram: https://instagram.com/trueholdhomes
- Facebook: https://www.facebook.com/Truehold-103128158651713

---

Profile page: https://yespress.io/truehold
Published by YesPress — https://yespress.io
Last updated: 2026-10-05