# True North Advisors

> True North Advisors is a Dallas-based registered investment adviser and multi-family office serving wealthy families, entrepreneurs, business owners and institutions. Founded in 2000 by Scott Wood and Mark Gehlbach to remove product-sales conflicts from advice, it combines planning, public-market portfolios, private investments and transaction advice. Its most distinctive asset is Western Alternative Strategies, an alternatives platform first built for the firm's own clients and now offered to other advisers and qualified investors.

- **Founded:** 2000
- **Headquarters:** Dallas, United States
- **Founders:** Scott A. Wood (Chief Executive Officer, Co-founder), Mark Gehlbach (President, Co-founder)
- **Team size:** Approximately 89 full-time employees reported in 2026 regulatory data; the supplied company record lists 87.
- **Products:** Wealth advisory and financial planning, Investment management, Western Alternative Strategies, Transaction and business-exit advisory, Institutional services
- **Notable:** Reported more than $5.86 billion in assets under management as of December 31, 2025., Named to Forbes' America's Top RIA Firms list in 2023, 2024 and 2025, subject to the publisher's methodology and the firm's award disclosures., Appeared in Financial Advisor magazine's Top RIA ranking in multiple years through 2026.

## Products & services

- **Wealth advisory and financial planning** — Integrated planning spanning cash flow, tax coordination, estate and generational planning, risk management, philanthropy and family decision-making.
- **Investment management** — Customized portfolios across public equities, fixed income, diversifiers and private investments, organized by each holding's function in the portfolio.
- **Western Alternative Strategies** — A platform offering qualified investors and RIAs access to private equity, private credit, public-market alternatives, equity hedging and related portfolio solutions through pooled structures and SPVs.
- **Transaction and business-exit advisory** — Planning for business value, owner readiness, sale execution coordination and the financial life after a transaction.
- **Institutional services** — Investment policy, asset allocation, manager selection, portfolio review and consulting for corporations, foundations, endowments, public funds and nonprofits.
- **Multi-family office services** — Coordinated advice and reporting for complex, multi-generational family wealth, including family governance and outside-professional coordination.

## Achievements

- Reported more than $5.86 billion in assets under management as of December 31, 2025.
- Named to Forbes' America's Top RIA Firms list in 2023, 2024 and 2025, subject to the publisher's methodology and the firm's award disclosures.
- Appeared in Financial Advisor magazine's Top RIA ranking in multiple years through 2026.
- Ranked the Dallas Business Journal's number-one Best Place to Work in its medium-size category in 2023, based on employee feedback.
- Acquired $470 million-AUM Clear Rock Advisors in 2024 and $353 million-AUM Blue Investment Partners in 2025.
- Built Western Alternative Strategies from an internal platform into an offering for outside RIAs and qualified investors.

## Latest updates

- **2026-08** — True North announced inclusion in Financial Advisor magazine's 2026 Top RIA ranking.
- **2026-03** — Western Alternative Strategies launched Tail Risk and Multi-Strategy LP solutions on the iCapital Marketplace.
- **2026-03** — Chief Investment Officer Dhruv Maniktala was named to Markets Group's 2026 Elite Private Wealth CIOs list.
- **2025-08** — Jeff Welday joined as Chief Development Officer to expand Western Alternative Strategies.
- **2025-07** — True North acquired Blue Investment Partners, adding $353 million in AUM and a Bay Area office.

## Links

- Website: https://truenorthadvisors.com
- LinkedIn: https://www.linkedin.com/company/true-north-advisors
- Twitter/X: https://twitter.com/TrueNorthDallas
- YouTube: https://www.youtube.com/channel/UCSCJ89nNqms_m6KUNYt_pyW
- Instagram: https://www.instagram.com/truenorthadvisorstx
- Facebook: https://www.facebook.com/truenorthdallas/
- TikTok: https://www.tiktok.com/@truenorthadvisors

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Profile page: https://yespress.io/true-north-advisors
Published by YesPress — https://yespress.io
Last updated: 2026-08-21