# Tripepi Smith

> Tripepi Smith is a privately held communications consultancy built around an unusually specific customer: local government. Founded in 2001, the California firm combines public affairs strategy, writing, design, web development, social media, video, photography, media intelligence and crisis support for more than 200 public, private and nonprofit organizations. Its edge is less a proprietary product than accumulated fluency in municipal constraints - public meetings, lean teams, legal review, procurement, resident trust and the sudden arrival of an incident that makes a quiet city globally newsworthy.

- **Founded:** 2001
- **Headquarters:** Tustin, United States
- **Founders:** Ryder Todd Smith (Founder and President)
- **Team size:** 51-200 employees on LinkedIn; the supplied company record lists 82 employees.
- **Products:** Strategic communications and public affairs, Crisis communication, Digital communications, Creative production, Public engagement campaigns
- **Notable:** Built a client base spanning more than 200 public, private and nonprofit organizations., Delivered a communications assessment for Richland based on 24 stakeholder interviews and a digital-channel audit, producing more than 100 pages and 43 actionable objectives over three years., Helped Windsor increase followers by nearly 13% over eight months and lift Facebook engagement by 46% after an assessment-led communications overhaul.

## Products & services

- **Strategic communications and public affairs** — Communications assessments, plans, message development, media relations, community outreach and ongoing staff augmentation for public agencies.
- **Crisis communication** — Preparedness frameworks, risk mapping, message templates, incident communications, media monitoring and public-information support coordinated with agency teams and emergency operations centers.
- **Digital communications** — Social media strategy and management, email campaigns, content writing, website development and support, analytics and accessibility reviews.
- **Creative production** — Graphic design, branding, photography, videography, animation, reports, newsletters and campaign collateral.
- **Public engagement campaigns** — Ballot-measure education, districting outreach, organics-recycling communication, surveys, events and multilingual resident information.
- **Media intelligence** — Coverage monitoring, Boolean search design, dashboards, sentiment and trend analysis used to guide media response.
- **Event production and management** — Venue and vendor coordination, event branding, run-of-show planning, photography and video coverage.

## Achievements

- Built a client base spanning more than 200 public, private and nonprofit organizations.
- Delivered a communications assessment for Richland based on 24 stakeholder interviews and a digital-channel audit, producing more than 100 pages and 43 actionable objectives over three years.
- Helped Windsor increase followers by nearly 13% over eight months and lift Facebook engagement by 46% after an assessment-led communications overhaul.
- Helped El Cerrito reach 12,934 unique Instagram accounts over 90 days and record a 627.7% period-over-period increase in Facebook engagement, with reels producing most video views on both Facebook and Instagram.
- The City of Yorba Linda and Tripepi Smith received an APA California Award of Excellence in Communications Initiative and Outreach for housing-element community outreach.
- Maintained a partnership with Cal Cities for more than a decade and renewed at the Principal Partner level for 2026.

## Latest updates

- **2026-08** — Published its August 2026 company newsletter and continued regular firm updates.
- **2026-05** — Announced an interactive heat-map tool for Rancho Palos Verdes residents to follow land movement in the Portuguese Bend Landslide Complex.
- **2026-03** — Published results from long-running event photography work for Bellflower, including a 2024 rooftop-event recap that drew more than 850 likes.
- **2026-02** — Expanded its published crisis-communication offering, including preparedness frameworks and public-information support during emergency operations.
- **2026-01** — Renewed its League of California Cities partnership at the Principal Partner level for 2026.
- **2025-12** — Celebrated an APA California Award of Excellence with Yorba Linda for housing-element outreach.

## Links

- Website: https://tripepismith.com/
- LinkedIn: https://www.linkedin.com/company/tripepismith/
- Twitter/X: https://twitter.com/tripepismith
- YouTube: https://www.youtube.com/user/TripepiSmith
- Instagram: https://www.instagram.com/tripepismith/
- Facebook: https://www.facebook.com/tripepismith

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Profile page: https://yespress.io/tripepi-smith
Published by YesPress — https://yespress.io
Last updated: 2026-09-14