# Travis Wingate

> Travis Wingate is the Toronto-based chief marketing officer of Skimmer and a longtime pageantry-arts designer and adjudicator. His career runs from lifecycle email at Workopolis through growth leadership at Fiix and Supermove to marketing Skimmer's expanding pool-industry software platform, while his parallel work with WGI, DCI, BOA, Lowndes High School and Fusion Independent World reveals a durable interest in judging how many moving parts become one coherent performance.

- **Role:** Chief Marketing Officer at Skimmer
- **Organizations:** Skimmer, Nektar.ai, Supermove, Fiix by Rockwell Automation, Loblaw Digital, Workopolis, Entruphema, Inc., Winter Guard International, Drum Corps International, Bands of America, Lowndes High School Winter Guard, Fusion Independent World, Northgate Independent Winter Guard
- **Education:** Bachelor of Business Administration; minor in Music, Valdosta State University
- **Known for:** Earned the 2013 Workopolis Pinnacle Award, the company's President's Club recognition for employees demonstrating its core values and advancing corporate pillars., At Fiix, helped implement content experiences associated with a 70% improvement in win rate and 24% faster deal velocity., Advanced through four growth-marketing roles at Fiix before becoming Vice President, Marketing.

## Career timeline

- **2007-2011** — Worked as a marketing specialist at Entruphema, Inc.
- **2011-2014** — Progressed through email marketing roles at Workopolis, from analyst to Email & Lifecycle Marketing Manager.
- **2012** — Helped describe and implement Workopolis's shift from batch-and-blast email toward behavior-based lifecycle marketing; a featured four-email sequence reported 20-25% higher engagement than untargeted email and no unsubscribes in its first eight weeks.
- **2014-2017** — Held email and demand-generation marketing roles at Loblaw Digital.
- **2017-2022** — Joined Fiix and advanced from Senior Manager, Demand Generation to Vice President, Marketing.
- **2020** — At Fiix, worked on content-track experiences later associated with a 70% improvement in win rate and a 24% improvement in deal velocity.
- **2020** — Celebrated Fiix's agreement to be acquired by Rockwell Automation, describing the move from Loblaw Digital to SaaS startup life four years earlier.
- **2022-2023** — Served as Vice President of Marketing at Supermove and appeared in webinars for moving-business operators.
- **2022-present** — Listed as an advisor to Nektar.ai.
- **2023-2025** — Served as Vice President of Marketing at Skimmer.
- **2024** — Shared Skimmer's announcement of $74 million in growth capital from Mainsail Partners.
- **2025-present** — Promoted to Chief Marketing Officer at Skimmer.
- **2025** — Helped convene Skimmer's Phoenix Pro Summit and Customer Advisory Board gathering for pool-service operators.
- **2026** — Named as Skimmer's media contact when the company acquired Pool Builder Geek and Poologics and expanded into pool-construction software.
- **ongoing** — Works as a visual judge for WGI, DCI, BOA and local pageantry circuits, alongside design work for competitive winter-guard programs.

## Achievements

- Earned the 2013 Workopolis Pinnacle Award, the company's President's Club recognition for employees demonstrating its core values and advancing corporate pillars.
- At Fiix, helped implement content experiences associated with a 70% improvement in win rate and 24% faster deal velocity.
- Advanced through four growth-marketing roles at Fiix before becoming Vice President, Marketing.
- Designed for Lowndes High School Winter Guard programs that became 2016 and 2017 WGI Scholastic A finalists, a 2018 WGI Scholastic Open finalist, and FFCC medalists in 2015, 2016, 2017 and 2019.
- Designed for Fusion Independent World from 2018 through 2022.
- Serves on WGI's published roster of color-guard judges and has judged for DCI and BOA.
- Completed Mainsail Partners' LEAP executive training in July 2025.

## Latest updates

- **2026-08** — As Skimmer's CMO, helped announce the acquisitions of Pool Builder Geek and Poologics, expanding the company into pool-construction software.
- **2026-08** — Shared Skimmer's 2026 Inc. 5000 result: No. 615, its fourth consecutive appearance and a stated three-year growth rate of 561%.
- **2026-07** — Participated in a Mainsail Partners discussion about preserving authenticity as marketing systems become faster and more AI-driven.
- **2026-02** — Listed as a WGI judge for the Rocky Mountain Color Guard Association's Monarch High School event.
- **2025-11** — Posted a recap of Skimmer's second annual Pro Summit and Customer Advisory Board gathering in Phoenix.

## Links

- Website: https://getskimmer.com
- LinkedIn: https://www.linkedin.com/in/travis-wingate-to

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Profile page: https://yespress.io/travis-wingate
Published by YesPress — https://yespress.io
Last updated: 2026-09-04
