# Travis Thorpe

> Travis Thorpe is the co-founder and founding CEO of Boostability, the Utah SEO business established in 2009, and a partner and co-founder of Red Canyon Media. His public writing documents Boostability’s shift from DIY software to managed services, its partner-led growth, and the operational demands of expansion.

- **Role:** Partner and co-founder at Red Canyon Media
- **Organizations:** Boostability, Red Canyon Media
- **Known for:** Co-founded Boostability and led its early switch from DIY SEO tools to managed services., EY Entrepreneur Of The Year 2014 Utah regional finalist alongside Rick Horsley and Jared Turner., Led Boostability during its No. 254 placement on the 2014 Inc. 500/5000.

## Career timeline

- **2009** — Co-founded Boostability and served as its founding CEO; the original offer was DIY SEO software.
- **2010** — The founding team changed to full-service SEO; Rick Horsley’s origin account dates the pivot to April and break-even to November.
- **2013** — Boostability ranked first on the UV50 fastest-growing companies list.
- **2014** — Thorpe, Rick Horsley, and Jared Turner were named EY Entrepreneur Of The Year Utah regional finalists. Boostability ranked No. 254 on the Inc. 500/5000.
- **2014-10** — H.I.G. Growth Partners announced a strategic investment in Boostability.
- **2015-03** — Presented with Matt Tennison at the SIINDA Spring Conference in Dublin.
- **2020-03** — Red Canyon Media publicly announced its software and white-label SEO fulfillment business, identifying Thorpe as a founder and former Boostability CEO.

## Achievements

- Co-founded Boostability and led its early switch from DIY SEO tools to managed services.
- EY Entrepreneur Of The Year 2014 Utah regional finalist alongside Rick Horsley and Jared Turner.
- Led Boostability during its No. 254 placement on the 2014 Inc. 500/5000.
- Co-founded Red Canyon Media.

## Latest updates

- **2020-03** — Red Canyon Media announced its software and fulfillment offering for marketing service providers on March 30. This is a dated public milestone, not a claim of a recent appointment.

## Links

- Website: https://www.redcanyonmedia.com/
- LinkedIn: https://www.linkedin.com/in/travisthorpe
- Twitter/X: https://x.com/travisthorpe

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Profile page: https://yespress.io/travis-thorpe
Published by YesPress — https://yespress.io
Last updated: 2026-10-25