# Travis Jarae

> Travis Jarae is the New York-based co-founder, CEO and board chair of Liminal, a market intelligence company serving identity, fraud and cybersecurity businesses. His career includes Citi, Deloitte and responsibility for identity verification at Google. He founded One World Identity, helped convene KNOW Identity, and now leads Liminal’s development of intelligence software.

- **Role:** Co-Founder, CEO and Chairperson of the Board at Liminal
- **Organizations:** Liminal, One World Identity, Google, Deloitte, Citi, Ginkgo Ventures, Power Mailers Direct, Power Auto, Canon, Passbase, Monnai
- **Education:** Bachelor’s degree in finance, University of South Florida
- **Known for:** Led identity verification strategy and operations at Google., Founded One World Identity and helped convene KNOW Identity., Co-leads Liminal, which announced an $8.5 million Series A in April 2025.

## Career timeline

- **2010-2012** — Analyst and then senior analyst at Citi, according to Wellfound.
- **2012-2015** — Senior consultant and then manager at Deloitte, working in payments and banking/securities.
- **2015-2017** — Led digital identity and identity verification at Google.
- **2016** — Founded One World Identity, combining identity research, advisory work and events.
- **2017** — Helped establish KNOW Identity in Washington, D.C.
- **2021** — Liminal-branded research was being published; Wellfound dates his Liminal role to this year.
- **2023** — CyberRisk Alliance acquired KNOW Identity assets from Liminal and announced an Identiverse partnership.
- **2025** — Liminal announced an $8.5 million Series A led by Noro-Moseley Partners.
- **2026** — Liminal ranked No. 564 on the Inc. 5000 and announced MCP connectivity.

## Achievements

- Led identity verification strategy and operations at Google.
- Founded One World Identity and helped convene KNOW Identity.
- Co-leads Liminal, which announced an $8.5 million Series A in April 2025.
- Liminal ranked No. 564 on the 2026 Inc. 5000, with 618% three-year growth.
- Published commentary in CSO Online, Dark Reading and Forbes Technology Council.

## Latest updates

- **2026-10** — Quoted in Hawk’s October 7 announcement about Liminal’s transaction-monitoring index, emphasizing explainability and real-time detection.
- **2026-08** — Liminal announced MCP connectivity for compatible AI systems to access its intelligence.
- **2026-08** — Liminal ranked No. 564 on the Inc. 5000.
- **2026-05** — Discussed teams and AI adoption in Liminal’s inaugural Friday Five.
- **2026-04** — Wrote about connecting market signals and co-authored an announcement about Team Spaces.

## Links

- Website: https://liminal.co/team-member/travis-jarae/
- LinkedIn: https://www.linkedin.com/in/travisjarae/
- Twitter/X: https://x.com/travisjarae

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Profile page: https://yespress.io/travis-jarae
Published by YesPress — https://yespress.io
Last updated: 2026-10-22