# Trasy Lou Walsh

> Trasy Lou Walsh is the Singapore-based co-founder and CEO of Fluid. After leadership roles at Uber and Atome, she co-founded the B2B payments business in 2023 with Steven Li and Ruoyun Yang. Fluid raised a US$5.2 million Series A in February 2024 and subsequently expanded its focus to AI-assisted finance workflows for businesses in Singapore and Malaysia.

- **Role:** Co-founder & CEO at Fluid
- **Organizations:** Fluid, Atome, Uber
- **Education:** MBA, HKUST Business School, Executive education in leadership and strategy, in partnership with Uber, Harvard Business School, MBA exchange program in entrepreneurship, IE Business School
- **Known for:** Co-founded Fluid in 2023., Fluid announced US$7 million in cumulative equity funding in February 2024., Included in Founders Forum’s 2024 100 Women Founders to Watch.

## Career timeline

- **Before 2013** — Worked in marketing strategy for a large integrated resort before pursuing an MBA.
- **2013** — Graduated with an MBA from HKUST Business School.
- **2015-2017** — General Manager, Uber Rides.
- **2017-2018** — General Manager, Uber Eats Sweden.
- **2018-2020** — Head of Restaurant Operations, Uber Eats Asia Pacific.
- **2020-2022** — General Manager, Atome Singapore and Malaysia.
- **2022-2023** — Regional General Manager, Atome.
- **2023** — Co-founded Fluid with Steven Li and Ruoyun Yang.
- **2024** — Fluid announced a US$5.2 million Series A led by Insignia Ventures Partners.
- **2025** — Discussed Fluid’s expansion into AI-powered payment workflows and finance agents.

## Achievements

- Co-founded Fluid in 2023.
- Fluid announced US$7 million in cumulative equity funding in February 2024.
- Included in Founders Forum’s 2024 100 Women Founders to Watch.
- Reported 9x Fluid GMV growth in 2024 versus 2023 and team growth from 5 to 33.
- Reported that Fluid worked with 3,000 businesses in Singapore and Malaysia in November 2025.

## Latest updates

- **2025-03** — Discussed founding Fluid, raising capital and parenting in BackScoop’s Ice Breakers interview.
- **2025-05** — Appeared on MONEY FM 89.3 to discuss B2B payments.
- **2025-06** — Published her perspective on Asian B2B payment infrastructure and embedded finance.
- **2025-11** — At Singapore Fintech Festival, discussed AI reconciliation, limited distributor testing and legacy-system integration challenges.

## Links

- Website: https://getfluid.ai/
- LinkedIn: https://www.linkedin.com/in/trasylw/
- Facebook: https://www.facebook.com/trasy.lou

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Profile page: https://yespress.io/trasy-lou-walsh
Published by YesPress — https://yespress.io
Last updated: 2026-10-11
