# Touseef Ikram

> Touseef Ikram is a 20+ year marketing technologist, serial entrepreneur, and digital product leader currently serving as Associate Director of Digital Products at Interlink Multimedia (Geo TV / Jang Media Group) in Karachi. From building Pakistan's pre-Facebook social network Stop.pk (100K+ users) to helping HarPalGeo become the world's #1 YouTube channel for three consecutive months, he operates at the rare intersection of technology, marketing, and product thinking. He founded Taxlytics (open-data tax analytics), PakSatire.com (political satire animations), invented the GPLLG life-prediction framework, and secured a Google News Initiative grant — making him one of Pakistan's most quietly disruptive digital builders.

- **Role:** Associate Director, Digital Products at Interlink Multimedia / Geo TV
- **Organizations:** Geo TV, Jang Media Group, Interlink Multimedia, KalSoft, eProgility, Web Dynamics, Viral Networks, Stop.pk, Taxlytics, PakSatire.com
- **From:** Sheikhupura, Pakistan
- **Nationality:** Pakistani
- **Education:** MBA in IT Management, International Islamic University, Islamabad
- **Known for:** Led digital team behind HarPalGeo achieving world's #1 YouTube channel for 3 consecutive months, Secured Google News Initiative (GNI) innovation grant for Interlink Multi Media, Built Stop.pk — Pakistan's social network with 100K+ users, 5M+ messages, 2M+ comments — all before Facebook was mainstream in Pakistan

## Career timeline

- **1998–2000** — MBA in IT & Management from International Islamic University, Islamabad
- **Early 2000s** — Director of Operations & Marketing at Viral Networks — learned how ideas spread before 'viral' was a buzzword
- **Mid 2000s** — Founded Stop.pk — Pakistan's social network with 100K+ users, 5M+ private messages, 2M+ comments, 1M+ game plays, all organic
- **2008+** — Founded PakSatire.com — flash animation political satire platform; published 30+ animations
- **2010s** — Head of Digital Marketing & Country Head (eProgility) at KalSoft — managed 3 SBUs, achieved 100K+ Facebook likes for a product in its first year without paid reach
- **2014** — Founded Taxlytics — open-data, geo-specific tax analytics platform built from FBR public data
- **Mid 2010s** — Chief Technology & Marketing Officer at Web Dynamics — drove significant revenue growth with international clients
- **2017–Present** — Associate Director, Digital Products at Interlink Multimedia / Geo TV — leads all digital product development for Pakistan's largest media empire; secured Google News Initiative grant; helped HarPalGeo reach world's #1 YouTube channel for 3 consecutive months

## Achievements

- Led digital team behind HarPalGeo achieving world's #1 YouTube channel for 3 consecutive months
- Secured Google News Initiative (GNI) innovation grant for Interlink Multi Media
- Built Stop.pk — Pakistan's social network with 100K+ users, 5M+ messages, 2M+ comments — all before Facebook was mainstream in Pakistan
- Founded Taxlytics — Pakistan's most sophisticated open-data tax analysis platform using FBR data
- Created 30+ political satire flash animations on PakSatire.com
- Served on Advisory Board of Work Reimagine 3.0 alongside organisations including PTCL, Engro, Dell, SAP, UBL
- Achieved 100K+ organic Facebook likes for a KalSoft product in its first year — before paid reach became the norm
- Invented GPLLG (Grand Probability of Life Looks Good) — a gamified self-discovery framework and interactive tool

## Latest updates

- **2025** — Son won bronze medal at CATSO Competition 2025; shared proudly on LinkedIn
- **2017–Present** — Continues to lead digital product development at Interlink Multimedia / Geo TV / Jang Media Group
- **2020s** — Advisory Board member for Work Reimagine 3.0, contributing to future-of-work discourse alongside major Pakistani and international organisations

## Links

- Website: http://touseef.com
- LinkedIn: https://www.linkedin.com/in/touseefikram/
- Twitter/X: https://x.com/chodhry
- Facebook: https://www.facebook.com/touseefikram

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Profile page: https://yespress.io/touseef
Published by YesPress — https://yespress.io
Last updated: 2026-04-14