# Tim Hentschel

> Tim Hentschel is the London-based co-founder and co-CEO of HotelPlanner.com. A third-generation hotelier and 2001 Cornell graduate, he started the group hotel booking business with John Prince in San Diego in 2003. His work now includes international operations, partner distribution and AI voice reservations alongside human booking agents.

- **Role:** Co-founder and Co-CEO at HotelPlanner.com
- **Organizations:** HotelPlanner.com, Meetings.com, Cornell University Pillsbury Institute for Hospitality Entrepreneurship
- **Nationality:** American
- **Education:** Hotel management, with a concentration in micro-computing, Cornell University School of Hotel Administration
- **Known for:** Co-founded HotelPlanner in 2003 and developed its group accommodation business with John Prince., Recipient of the 2018 Cornell Hospitality Innovator Award., EY Entrepreneur Of The Year 2025 Florida award winner with John Prince; company biography also records national finalist status.

## Career timeline

- **2001** — Graduated from Cornell; subsequently worked as an analyst at Commonwealth Associates in New York.
- **2003** — Co-founded HotelPlanner with John Prince in San Diego.
- **2010** — The founders selected West Palm Beach for the company’s move from California.
- **2011** — Created the American Group Travel Awards.
- **2012** — HotelPlanner acquired Meetings.com; international expansion included London and Hong Kong.
- **2018** — Received the Cornell Hospitality Innovator Award.
- **2025** — Named an EY Entrepreneur Of The Year Florida winner alongside John Prince.
- **2026** — Discussed Reservations.ai deployments and combined voice-and-touch booking ambitions in September interviews.

## Achievements

- Co-founded HotelPlanner in 2003 and developed its group accommodation business with John Prince.
- Recipient of the 2018 Cornell Hospitality Innovator Award.
- EY Entrepreneur Of The Year 2025 Florida award winner with John Prince; company biography also records national finalist status.
- Founded the American Group Travel Awards in 2011.

## Latest updates

- **2026-09** — In a sponsored Skift Studio interview, described Reservations.ai conversion improvements, continued customer demand for human agents and plans for voice-and-touch interactions.
- **2026-09** — Appeared on Suite Success to discuss automation, outside capital, travel demand and investments in physical hotels.
- **2025-06** — Named an EY Entrepreneur Of The Year Florida award winner alongside co-founder John Prince.

## Links

- Website: https://www.hotelplanner.com/Leadership.htm
- LinkedIn: https://www.linkedin.com/in/tim-hentschel-7a3b245
- Twitter/X: https://x.com/HotelPlannerCEO

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Profile page: https://yespress.io/tim-hentschel
Published by YesPress — https://yespress.io
Last updated: 2026-10-27