# This Old Marketing

> This Old Marketing is a weekly marketing-news podcast and video show co-created and hosted by Joe Pulizzi and Robert Rose. It interprets media, content marketing and digital developments for marketers and content creators, carries sponsor messages, and reports more than three million downloads across more than 150 countries.

- **Founded:** 2013
- **Founders:** Joe Pulizzi (Co-creator and co-host), Robert Rose (Co-creator and co-host)
- **Products:** This Old Marketing podcast, This Old Marketing video show, Episode archive and show notes, Sponsor placements
- **Notable:** Launched its first episode on November 20, 2013., Returned in July 2019 after a reported 577-day hiatus., Reached episode 500 on October 3, 2025.

## Products & services

- **This Old Marketing podcast** — Free weekly audio commentary, usually around one hour, with marketing news, analysis and rants and raves. Distributed through major podcast services.
- **This Old Marketing video show** — The first video episode was number 300 in December 2021; by 2024 the team treated the program as a video show also distributed as audio.
- **Episode archive and show notes** — Searchable episode pages, topic categories, listening links and links to stories discussed.
- **Sponsor placements** — Named episode sponsors and host-delivered advertising associated with the show.

## Achievements

- Launched its first episode on November 20, 2013.
- Returned in July 2019 after a reported 577-day hiatus.
- Reached episode 500 on October 3, 2025.
- Self-reports more than three million downloads across more than 150 countries.

## Latest updates

- **2025-10** — Episode 500 revisited the show’s history and included greetings from Kevin Smith, Andrew Davis and listeners.
- **2026-10** — Episode 552, dated October 2, discusses AI acceptance, publishers’ own communities and the marketing-engineer role. This describes the episode’s subject matter, not independent verification of its underlying news claims.

## Links

- Website: https://www.thisoldmarketing.com/
- YouTube: https://www.youtube.com/@ThisOldMarketing

---

Profile page: https://yespress.io/this-old-marketing
Published by YesPress — https://yespress.io
Last updated: 2026-10-09