# Theo Satloff

> Theo Satloff is the Boston-based co-founder and CEO of Remark, which combines human product expertise with AI shopping guidance. A Colby College graduate and former Amazon Alexa engineer, he previously co-founded Outdoorly, an outdoor-gear marketplace. His work draws on early exposure to his mother’s jewelry business and a longstanding interest in helping shoppers choose.

- **Role:** Co-founder & CEO at Remark
- **Organizations:** Remark, Outdoorly, Amazon, Colby College Halloran Lab for Entrepreneurship
- **Education:** Double major in computer science and science, technology, and society, Colby College
- **Known for:** Co-built the venture that won Colby’s 2017 business pitch competition., Led Remark through its 2024 seed and 2025 Series A announcements., Co-author of Energy Efficient Strategy for Uninterrupted Mission Execution via Automatic Drone Replacement (SysCon 2020).

## Career timeline

- **2017** — Student venture won Colby’s business pitch competition and $10,000.
- **2018** — Developed EuroPiste from an office in downtown Waterville while a Colby student.
- **—** — Worked as a software engineer on Amazon’s Alexa team, focusing on reinforcement learning; exact dates not independently confirmed.
- **2019** — Graduated from Colby; Outdoorly officially launched in September.
- **2020** — Co-authored a SysCon paper on automatic drone replacement.
- **2022** — Launched Remark with Ian Patterson and Carl-Philip Majgaard.
- **2024** — Remark announced $10.3 million in seed funding.
- **2025** — Remark announced a $16 million Series A led by Inspired Capital.
- **2026** — Remark introduced Checkout from Chat and real-time Virtual Try-On.

## Achievements

- Co-built the venture that won Colby’s 2017 business pitch competition.
- Led Remark through its 2024 seed and 2025 Series A announcements.
- Co-author of Energy Efficient Strategy for Uninterrupted Mission Execution via Automatic Drone Replacement (SysCon 2020).
- Serves on Colby’s Halloran Lab for Entrepreneurship advisory board.

## Latest updates

- **2026-09** — Discussed retail upbringing, Remark’s marketplace origins, and the future of shopping in an Authority Magazine interview dated September 17.
- **2026-08** — Remark announced real-time Virtual Try-On on August 20.
- **2026-05** — Remark introduced Checkout from Chat for Shopify brands on May 20.
- **2026-04** — Remark announced membership in the Massachusetts AI Coalition on April 7.

## Links

- LinkedIn: https://www.linkedin.com/in/theo-satloff

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Profile page: https://yespress.io/theo-satloff
Published by YesPress — https://yespress.io
Last updated: 2026-10-26