# The Newviews Agency

> The Newviews Agency is a Richmond, Virginia creative and strategic firm that combines film production, brand strategy, public relations, paid and organic media, events, and community engagement. Founded by Tyrone Nelson Jr. in 2017 as Newviews Productions, it has expanded from a camera-first shop into a full-service agency whose most distinctive work turns local relationships into campaign infrastructure.

- **Founded:** 2017
- **Headquarters:** Richmond, United States
- **Founders:** Tyrone Nelson Jr. (Founder & CEO)
- **Products:** Strategy and advisory, Film and content production, Public relations and campaigns, Community engagement, Brand and digital services
- **Notable:** Echoes of a Dream won the 2025 Richmond International Film Festival Audience Choice Award for Best Short Film., Echoes of a Dream was one of five 2026 Webby Award nominees in Documentary: Midform., The founder reports three Telly Awards and four Communicator Awards across 2024 and 2025.

## Products & services

- **Strategy and advisory** — Narrative, positioning, research, campaign planning, and counsel for organizations navigating visibility, growth, or change.
- **Film and content production** — Documentary, branded film, broadcast television, photography, editing, animation, interviews, and digital content.
- **Public relations and campaigns** — Grassroots and grasstops outreach, earned and paid media, press materials, social strategy, and campaign management.
- **Community engagement** — Partner identification, listening sessions, public programs, outreach, mobile-clinic location research, and locally rooted initiatives through Newviews Connects.
- **Brand and digital services** — Brand development, design, copywriting, websites, SEO, paid advertising, and social media management.
- **Events and moment management** — Event planning, experiential marketing, conference coverage, public launches, and rapid-response communications.

## Achievements

- Echoes of a Dream won the 2025 Richmond International Film Festival Audience Choice Award for Best Short Film.
- Echoes of a Dream was one of five 2026 Webby Award nominees in Documentary: Midform.
- The founder reports three Telly Awards and four Communicator Awards across 2024 and 2025.
- Selected as a 2024 Comcast RISE small-business recipient.
- Recognized as a 2025 Virginia Top Employer for Interns.
- The VCUarts film The Making of an Artist became the most-viewed video in the VCUarts YouTube channel's history and exceeded 75,000 views across platforms, according to the agency.

## Latest updates

- **2026-06** — The agency scheduled a community screening of Echoes of a Dream at VCU's Institute for Contemporary Art during Juneteenth week.
- **2026-04** — Echoes of a Dream was named a 2026 Webby Award nominee in Documentary: Midform.
- **2026-02** — VCU News profiled the film and its effort to map Martin Luther King Jr.'s connections to Richmond.
- **2025-12** — Newviews Connects reported serving 50 families through Thanksgiving Blessing Baskets, up from 10 families in 2023.
- **2025-09** — Echoes of a Dream premiered and won the Richmond International Film Festival's Audience Choice Award for Best Short Film.

## Links

- Website: https://www.newviewsagency.com/
- LinkedIn: https://www.linkedin.com/company/newviewsagency/
- YouTube: https://www.youtube.com/@NewviewsAgency
- Instagram: https://www.instagram.com/newviewsagency

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Profile page: https://yespress.io/the-newviews-agency
Published by YesPress — https://yespress.io
Last updated: 2026-09-21