# The Mach 1 Group

> The Mach 1 Group is a women-owned strategic communications and public affairs firm founded in Austin in 2013 by Katherine McLane. It works with organizations whose business, reputation, or policy goals depend on public opinion, combining media relations, crisis response, policy communications, reputation management, executive positioning, grassroots advocacy, and campaign support. Its public client roster spans companies, universities, associations, and nonprofits, and its differentiator is a team drawn from newsrooms, campaigns, and government that treats speed as an operating discipline rather than a slogan.

- **Founded:** 2013
- **Headquarters:** Austin, United States
- **Founders:** Katherine McLane (Founder and CEO)
- **Products:** Media Relations, Crisis Management, Policy Communications, Reputation Management, Thought Leadership
- **Notable:** Founded in Austin in September 2013 and reached its 10th anniversary in 2023., Named an Agency Team of the Year honoree in the 1-15 staff category by Ragan and PR Daily's 2022 Communicators of the Year Awards., The Permian Strategic Partnership campaign was credited by PR Daily with an 812 percent reach increase, 245 percent more mentions, and more than $3.2 million in earned media value.

## Products & services

- **Media Relations** — Message development, media outreach, press strategy, spokesperson support, and relationship-building with Texas and national outlets.
- **Crisis Management** — Risk planning, crisis playbooks, real-time response, stakeholder alignment, media handling, and reputation recovery built around speed, accountability, and facts.
- **Policy Communications** — Public-affairs campaigns for organizations affected by legislatures and agencies, including coalition communications, grassroots activation, media strategy, and regulatory messaging.
- **Reputation Management** — Custom communications plans, brand positioning, public-support campaigns, and media training intended to strengthen credibility and reduce reputation risk.
- **Thought Leadership** — Executive positioning, speeches, opinion pieces, message discipline, and media training for leaders who represent their organizations in public.
- **Championing Women Leaders** — A crisis-planning and communications curriculum launched during the pandemic to help employers retain women, with manager talking points and train-the-trainer workshops.

## Achievements

- Founded in Austin in September 2013 and reached its 10th anniversary in 2023.
- Named an Agency Team of the Year honoree in the 1-15 staff category by Ragan and PR Daily's 2022 Communicators of the Year Awards.
- The Permian Strategic Partnership campaign was credited by PR Daily with an 812 percent reach increase, 245 percent more mentions, and more than $3.2 million in earned media value.
- Its 2024 Texas Secretary of State Voter Education Tour generated more than 1,000 media mentions and was associated by the firm with a 5 percent rise in voter registration versus 2022.
- Won 2025 Bulldog PR Awards including gold honors for Katherine McLane and Mary Bell Love, plus silver campaign honors for Bike MS and the voter education tour.
- Reported 5,971 media hits, $105.4 million in publicity value, and 3.48 billion potential audience views across its 2025 client work.
- Founder Katherine McLane received a 2021 Stevie Award for Female Entrepreneur of the Year and was recognized among PRNEWS' 2023 Top Women in PR.
- Opened a Houston presence and earned recognition from PRSA Houston and IABC Houston in 2025.

## Latest updates

- **2026-08** — Published guidance on community and policy communications for data-center development and transmission projects in Texas.
- **2026-06** — Published analysis arguing that data-center developers need local engagement strategies built around property, utility-cost, and infrastructure concerns.
- **2026-03** — Highlighted community work by members of its all-women team for International Women's Day.
- **2025-12** — Reported 5,971 media hits and 3.48 billion potential audience views for the year, and named the Google Texas investment announcement its top win.
- **2025-06** — Expanded its Houston presence and received PRSA Houston and IABC Houston recognition for the voter-education, Bike MS, and advocacy-training campaigns.

## Links

- Website: https://themach1group.com/
- LinkedIn: https://www.linkedin.com/company/the-mach-1-group/
- Twitter/X: https://twitter.com/TheMach1Group
- YouTube: https://www.youtube.com/@themach1group
- Instagram: https://www.instagram.com/themach1group/
- Facebook: https://www.facebook.com/themach1group

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Profile page: https://yespress.io/the-mach-1-group
Published by YesPress — https://yespress.io
Last updated: 2026-09-21