# Ten Thousand, Inc.

> Ten Thousand is a New York men’s performance apparel company selling training shorts, shirts, pants, baselayers and accessories. Its positioning combines restrained design with athlete testing and activity-specific construction, sold through its own online store and selected retailers, with partnerships that put the brand into training communities.

- **Founded:** 2013
- **Headquarters:** New York, United States
- **Founders:** Keith B. Nowak (Co-founder and CEO), Eugenio Labadie (Co-founder; COO and director in the 2018 filing)
- **Products:** Interval Short, Session Short, Tactical Short, Output Short, Training apparel and accessories
- **Notable:** Established a public prototype wear-testing program by February 2016., Announced a $21.5 million Series A and a Life Time partnership in June 2023., Expanded beyond its own website into selected retail distribution.

## Products & services

- **Interval Short** — Multi-purpose training short with four-way stretch, ventilation and secure pockets; current 7-inch black variants list at $88 unlined and $98 lined.
- **Session Short** — Lightweight, ventilated shorts for running and conditioning.
- **Tactical Short** — Abrasion-resistant ripstop shorts for outdoor and tactical training.
- **Output Short** — Strength-training shorts with abrasion-resistant construction; sold at the former rep-short URL.
- **Training apparel and accessories** — Performance shirts, pants, hoodies, jackets, compression baselayers, socks, caps and related gear.

## Achievements

- Established a public prototype wear-testing program by February 2016.
- Announced a $21.5 million Series A and a Life Time partnership in June 2023.
- Expanded beyond its own website into selected retail distribution.
- Received follow-on backing from Forza in August 2025.

## Latest updates

- **2025-08** — Forza announced an additional growth investment in Ten Thousand’s Series B; amount undisclosed.
- **2025-08** — Birdwell collaboration debuted, described in September 2025 coverage.
- **2025-12** — Life Time announced Ten Thousand as presenting sponsor of its April 2026 Minneapolis LT Games.
- **2026-07** — Life Time announced expansion of the LT Games format to Frisco, Texas, after the April Minneapolis competition; the July release did not specify a new Ten Thousand sponsorship agreement.
- **2026-10** — Site checked October 4: black 7-inch Interval variants list at $88 unlined and $98 lined; current quality guarantee specifies one year for qualifying direct purchases.

## Links

- Website: https://www.tenthousand.cc/
- LinkedIn: https://www.linkedin.com/company/ten-thousand-inc/
- Twitter/X: https://twitter.com/10000apparel
- YouTube: https://www.youtube.com/@TenThousandTraining
- Instagram: https://www.instagram.com/tenthousand.cc/
- Facebook: https://www.facebook.com/TenThousand.cc/

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Profile page: https://yespress.io/ten-thousand-inc
Published by YesPress — https://yespress.io
Last updated: 2026-10-04
