# Talal Naseem Janjua

> Talal Naseem Janjua is a growth and product operator working at the seam where payments, analytics, and behavior meet. He is Head of Growth at Ace Money Transfer, a UK-regulated remittance company, after building growth and product functions at two of Pakistan's biggest digital-finance players, JazzCash and Zindigi. His specialty is turning channel planning, advanced analytics, and automation into measurable movement in the numbers that matter.

- **Role:** Head of Growth at Ace Money Transfer
- **Organizations:** Ace Money Transfer, Zindigi (JS Bank), JazzCash, Telenor Microfinance Bank, Telenor, Zong 4G
- **Nationality:** Pakistani
- **Education:** Master's degree (Marketing), University of Hertfordshire, Bachelor of Business Administration (Hons.), Lahore School of Economics
- **Known for:** Built and led growth, product, and analytics functions across two of Pakistan's largest digital-finance platforms, JazzCash and Zindigi, Leads growth at Ace Money Transfer, an FCA-regulated remittance company operating across dozens of sending countries and over 100 receiving countries, Authored an academic study on celebrity endorsement and brand perception (2013) that continues to be cited in marketing research

## Career timeline

- **2013** — Published Master's research on celebrity endorsement in the British sports apparel industry (SSRN)
- **Early career** — Worked across telecom and services including TK Maxx, Zong 4G, IRIS Communications and Telenor
- **Mid career** — Joined the digital-finance side of Pakistan's telecom sector, including JazzCash and Telenor Microfinance Bank
- **Recent** — Unit Growth & Investments Head at Zindigi (JS Bank)
- **Current** — Head of Growth at Ace Money Transfer, Manchester, UK

## Achievements

- Built and led growth, product, and analytics functions across two of Pakistan's largest digital-finance platforms, JazzCash and Zindigi
- Leads growth at Ace Money Transfer, an FCA-regulated remittance company operating across dozens of sending countries and over 100 receiving countries
- Authored an academic study on celebrity endorsement and brand perception (2013) that continues to be cited in marketing research

## Latest updates

- **2025** — Serving as Head of Growth at Ace Money Transfer, based in Manchester, UK

## Links

- LinkedIn: https://www.linkedin.com/in/talalnaseem/
- Instagram: https://www.instagram.com/talalnj/

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Profile page: https://yespress.io/talal
Published by YesPress — https://yespress.io
Last updated: 2026-06-07