# Synup

> Synup is a local marketing and digital presence platform that helps agencies and multi-location businesses manage listings, reviews, and social media from one place. Founded in 2013 and headquartered in New York, the company started as a way to keep business location data accurate across hundreds of directories, then expanded into reputation management, local SEO, and AI-driven review responses. In 2025 it launched Synup OS (Agency OS), an operating system that adds CRM, sales pipeline, invoicing, and client-lifecycle tools so agencies can run their whole business - not just their clients' local presence - in a single platform.

- **Founded:** 2013
- **Headquarters:** New York, United States
- **Founders:** Ashwin Ramesh (Co-founder & CEO), Karthik Krishnamoorthy (Co-founder), Mohan Gopalakrishnan (Co-founder)
- **Team size:** Approximately 70-100 employees
- **Products:** Listings Management, Reputation & Review Management, Social Media Management, Local SEO & Rank Tracking, Synup OS (Agency OS)
- **Notable:** Raised $6M Series A led by Vertex Ventures in 2017 after early cash-flow struggles, Grew to 5,000+ partner agencies managing millions of business locations, Recognized as a G2 High Performer and rated ~4.5/5 across major review platforms

## Products & services

- **Listings Management** — Distributes and syncs accurate business location data (name, address, phone, hours) across a wide network of directories, maps, and publishers, with automated updates and duplicate suppression.
- **Reputation & Review Management** — Monitors reviews across sites, surfaces sentiment analytics, and generates or automates responses - including AI-driven review replies with approval workflows.
- **Social Media Management** — Schedules, publishes, and analyzes social content across multiple locations and channels from one dashboard.
- **Local SEO & Rank Tracking** — Local search optimization, audit tools, and rank/visibility tracking to improve how businesses appear in local search results.
- **Synup OS (Agency OS)** — An operating system for marketing agencies combining CRM, lead generation, sales pipeline, task tracking, invoicing, proposals, payments, client portal, white-label branding, churn forecasting, and upsell tooling.

## Achievements

- Raised $6M Series A led by Vertex Ventures in 2017 after early cash-flow struggles
- Grew to 5,000+ partner agencies managing millions of business locations
- Recognized as a G2 High Performer and rated ~4.5/5 across major review platforms
- Launched Synup OS (Agency OS) in 2025, expanding from point tools into a full agency operating system
- Built AI-driven review response and churn-forecasting capabilities into the platform

## Latest updates

- **2025-08** — Launched Synup OS (Agency OS), a unified operating system adding CRM, sales pipeline, invoicing, payments, and churn forecasting for agencies.
- **2024-01** — Expanded AI-driven review response and sentiment-analysis features across the reputation product.

## Links

- Website: https://synup.com
- LinkedIn: https://www.linkedin.com/company/synup
- Twitter/X: https://twitter.com/synup
- YouTube: https://www.youtube.com/c/Synup
- Facebook: https://www.facebook.com/SynupInc

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Profile page: https://yespress.io/synup
Published by YesPress — https://yespress.io
Last updated: 2026-07-17