# Syed Zaidi

> Syed Zaidi is a Vienna, Virginia-based executive and co-founder of DoublePositive Marketing Group. His career includes chief executive roles at Frontpoint and System Pavers, bringing technology, customer experience and operations into home services. His latest public LinkedIn profile identifies Alloy Roofing as his organization, consistent with the supplied CEO role.

- **Role:** Chief Executive Officer at Alloy Roofing
- **Organizations:** Alloy Roofing, System Pavers, Frontpoint, DoublePositive Marketing Group, Odevo, University of Maryland - Robert H. Smith School of Business, Joint Center for Housing Studies of Harvard University
- **Education:** Bachelor of Science in Information Systems Management, University of Maryland, Master of Business Administration, University of Maryland - Robert H. Smith School of Business
- **Known for:** Co-founded DoublePositive, which grew from three to more than 200 employees and to over $60 million in revenue, according to Odevo’s 2026 announcement., Led System Pavers during its first e-commerce launch and expansion into Phoenix and Houston., Included in the Orange County Business Journal’s OC500 2024.

## Career timeline

- **—** — Co-founded DoublePositive Marketing Group; served as CTO and COO.
- **2015** — Joined Frontpoint in January.
- **2019** — Frontpoint announced his promotion from COO to CEO on March 5.
- **2021** — System Pavers announced his COO appointment on May 27; his promotion to CEO took effect October 6.
- **2022** — System Pavers launched its first e-commerce store late in the year during his CEO tenure.
- **2023** — System Pavers announced Phoenix and Houston market expansions.
- **2026** — Odevo announced his appointment as U.S. CEO on March 2.
- **2026** — Latest public LinkedIn profile associates him with Alloy Roofing; supplied information identifies his role as CEO.

## Achievements

- Co-founded DoublePositive, which grew from three to more than 200 employees and to over $60 million in revenue, according to Odevo’s 2026 announcement.
- Led System Pavers during its first e-commerce launch and expansion into Phoenix and Houston.
- Included in the Orange County Business Journal’s OC500 2024.
- Spoke in the University of Maryland’s MSIS industry seminar series.

## Latest updates

- **2026-03** — Odevo publicly announced his appointment as U.S. CEO.

## Links

- Website: https://alloyroofing.com
- LinkedIn: https://www.linkedin.com/in/syedkzaidi

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Profile page: https://yespress.io/syed-zaidi
Published by YesPress — https://yespress.io
Last updated: 2026-10-09