# Susan Kuo

> Susan Kuo is the Co-Founder and COO of Singular, a marketing intelligence platform headquartered in Palo Alto, California that unifies marketing analytics and attribution for the world's top performance marketers. A veteran of mobile ad tech and gaming, she previously built go-to-market strategy from the ground up as SVP of Sales & Business Development at Onavo (acquired by Facebook in 2013), and held senior roles at InMobi, Booyah, Gaia Online, and Electronic Arts. Since co-founding Singular in 2014 alongside Gadi Eliashiv and Eran Friedman, she has led global partnerships and business development while also championing diversity in tech through THRIVE, a community platform she founded to connect and empower women in growth marketing.

- **Role:** Co-Founder & COO at Singular
- **Organizations:** Singular, THRIVE
- **Nationality:** American
- **Education:** Bachelor of Science in Business Administration (with honors), University of California, Berkeley
- **Known for:** Co-founded Singular in 2014, building it into a $55M+ funded marketing intelligence platform used by Lyft, LinkedIn, Rovio, and Microsoft, Led go-to-market strategy at Onavo as its second U.S. employee, contributing to the company's acquisition by Facebook in 2013, Founded THRIVE in 2019, a community platform for women in growth marketing connecting thousands of female professionals

## Career timeline

- **1997-2001** — Attended University of California, Berkeley; earned BS in Business Administration with honors
- **~2001-2004** — Early career in sales and business development at Electronic Arts (gaming industry)
- **~2004-2007** — Sales and BD roles at Gaia Online and Digital Impact
- **~2007-2010** — Roles at Vitala Inc. and Booyah, deepening mobile and gaming expertise
- **~2010-2012** — Head of Marketing at InMobi, a major global mobile advertising network
- **~2012-2013** — SVP of Sales & Business Development at Onavo; built go-to-market strategy as second U.S. employee; Onavo acquired by Facebook in 2013
- **2014** — Co-founded Singular with Gadi Eliashiv and Eran Friedman; assumed role of COO
- **2014** — Singular raises $5M seed round; early clients include Kabam, GREE, Big Fish Games, and Hotel Tonight
- **2019** — Founded THRIVE, a community platform for women in growth marketing and tech
- **2020** — Nominated for Global Mobile Award (Women4Tech) at Mobile World Congress Barcelona
- **2020** — Named to The Software Report's Top 50 Women Leaders in SaaS
- **2018** — Singular closes $30M Series B funding round
- **2023** — Featured in podcast discussions on Apple IDFA changes and future of mobile measurement partners

## Achievements

- Co-founded Singular in 2014, building it into a $55M+ funded marketing intelligence platform used by Lyft, LinkedIn, Rovio, and Microsoft
- Led go-to-market strategy at Onavo as its second U.S. employee, contributing to the company's acquisition by Facebook in 2013
- Founded THRIVE in 2019, a community platform for women in growth marketing connecting thousands of female professionals
- Nominated for the Global Mobile Award (Women4Tech category) at Mobile World Congress 2020
- Named to The Software Report's Top 50 Women Leaders in SaaS of 2020
- Serves on advisory boards for multiple mobile-focused startups
- Pioneered unified mobile marketing attribution as a co-founder of one of the first cloud-based SaaS platforms in the space

## Latest updates

- **2023-05** — Susan Kuo appeared on the Remerge podcast discussing Apple's IDFA changes, SKAdNetwork attribution, and the evolving role of mobile measurement partners
- **2023-01** — Singular's Co-Founder and COO Susan Kuo shared expert predictions on the future of app marketing trends with SplitMetrics and dozens of industry leaders
- **2020-01** — Susan Kuo nominated for Global Mobile Award (Women4Tech category) at Mobile World Congress in Barcelona
- **2019-06** — Susan Kuo founded THRIVE, a community dedicated to connecting and empowering women in growth marketing and tech

## Links

- Website: https://singular.net
- LinkedIn: http://www.linkedin.com/in/susankuo
- Twitter/X: https://twitter.com/TweetSingular
- Facebook: https://facebook.com/singularplatform/

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Profile page: https://yespress.io/susan-kuo
Published by YesPress — https://yespress.io
Last updated: 2026-05-22