# Sumaira Mirza

> Sumaira Mirza is the Executive Creative Director at Ogilvy Pakistan, one of the country's most decorated advertising creative leaders with over two decades of experience across WPP and Publicis Groupe networks. Known for campaigns that blend cultural sensitivity with bold social impact — including 'Message in a Mithai Box,' which provided legal support to abused women — she has served on juries at Effie Global Best of the Best, Spikes Asia, AdStars, and Dragons of Asia. In 2024, she became only the second Pakistani ever selected for the Effies Global Best of the Best jury. She is also an adjunct faculty member, a regular contributor to Aurora Magazine, and a participant in Ogilvy's elite APAC 30 for 30 Leadership Program.

- **Role:** Executive Creative Director at Ogilvy Pakistan
- **Organizations:** Ogilvy Pakistan, Manhattan Leo Burnett, Y&R, BBDO, Saatchi & Saatchi, Symmetry Group, Interflow Communications
- **Nationality:** Pakistani
- **Education:** MFA in Film Production, Unknown
- **Known for:** Second Pakistani ever selected for Effies Global Best of the Best jury (2024), Selected for Ogilvy Asia's elite 30 for 30 Leadership Program (APAC cohort, 2024), Led 'Message in a Mithai Box' campaign — Bronze Spikes Asia 2025, SABRE Awards global top 40

## Career timeline

- **2001** — Started career as Media Planner at Interflow Communications
- **Early 2000s** — Transitioned from media planning into creative roles
- **Mid 2000s** — Rose to Creative Director at Manhattan Leo Burnett
- **Mid career** — Held senior creative roles at Y&R, BBDO, Saatchi & Saatchi, and Symmetry Group
- **2010s** — Joined Ogilvy Pakistan, eventually becoming Executive Creative Director
- **2022** — Featured in Aurora Magazine's 'A Few of My Favourite Things' campaign review column
- **2023** — Published 'AI For Advertising' in Aurora Magazine
- **2024** — Became second Pakistani ever selected for Effies Global Best of the Best jury
- **2024** — Selected for Ogilvy Asia's 30 for 30 Leadership Program; attended in-person celebration in Bangkok
- **2024** — Published 'The Enduring Magic of the Jingle' in Aurora Magazine
- **2024** — Jury member at White Square International Festival of Creativity
- **2025** — 'Message in a Mithai Box' wins Bronze at Spikes Asia; ranked 5th in SABRE Awards global top 40

## Achievements

- Second Pakistani ever selected for Effies Global Best of the Best jury (2024)
- Selected for Ogilvy Asia's elite 30 for 30 Leadership Program (APAC cohort, 2024)
- Led 'Message in a Mithai Box' campaign — Bronze Spikes Asia 2025, SABRE Awards global top 40
- Jury member at AdStars, PHNX, Dragons of Asia, Effie Pakistan, White Square International Festival
- Led campaign that provided free legal support to 50 women including a child bride
- Cadbury #GetInTheGame campaign tied to Pakistani women's cricket sponsorship
- Adjunct faculty at two Pakistani universities
- Delivered Creative Ideation Masterclass for Broke Ad School
- Regular contributor to Aurora Magazine, Pakistan's leading advertising trade publication
- 20+ years across WPP and Publicis Groupe networks; brands include Unilever, P&G, Emirates, Heinz, McDonald's, Pepsi

## Latest updates

- **2025-01** — 'Message in a Mithai Box' wins Bronze at Spikes Asia 2025 and Global Influencer Marketing Award 2025
- **2024-11** — Jury member at White Square International Festival of Creativity 2025
- **2024-06** — Featured in Ogilvy Modern Exchange Episode 7, filmed in Bangkok at APAC 30for30 celebration
- **2024-01** — Published 'The Enduring Magic of the Jingle' in Aurora Magazine
- **2024-01** — Became second Pakistani selected for Effies Global Best of the Best jury

## Links

- LinkedIn: https://www.linkedin.com/in/sumaira-mirza-56269510/
- Twitter/X: https://x.com/sumsmirza

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Profile page: https://yespress.io/sumaira-mirza
Published by YesPress — https://yespress.io
Last updated: 2026-04-23